Senior Derivative Product Planner - IP Development

2 Months ago • 3 Years +
Product Management

Job Description

This role involves planning, expanding, and developing various cultural and creative derivative products based on the company's IP. Responsibilities include formulating development plans, understanding product structure and processes, coordinating internal product demands, managing ODM suppliers, and overseeing product positioning, packaging, and proofing. The ideal candidate will have over 3 years of experience in IP derivative product planning and operation, be proficient in production processes, and familiar with marketing and brand planning.
Must Have:
  • Organize, plan, expand, and develop various cultural and creative derivative products based on company IP.
  • Formulate derivative product development plans and assist in development and production.
  • Coordinate internal product demands and fulfill customization requirements.
  • Control ODM suppliers, including product positioning, packaging, and proofing.

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Job Description

1. Based on the company's IP, organize, plan, expand, and develop various types of cultural and creative derivative products;

2. Responsible for formulating derivative product development plans, familiar with product structure and production processes, and assisting the team in completing the development and production of derivative products;

3. Responsible for coordinating various product demands within the company, coordinating internal team cooperation, and fulfilling internal customization requirements;

4. Responsible for controlling ODM suppliers, including product positioning, packaging selection, proofing, and other aspects;

5. Complete other tasks assigned by department leadership.

Job Requirements

1. Full-time bachelor's degree or above, with more than 3 years of experience in IP derivative product planning and operation;

2. Proficient in product production processes and technical standards, familiar with the overall process of market promotion, brand planning, and event planning;

3. Good at innovation, unique vision, agile thinking, sensitive to design trend dynamics, capable of creating hit products;

4. Possess excellent communication, expression, and negotiation skills, good at interpersonal communication.

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