Senior Director, Customer Marketing

As a senior leader of the marketing team, reporting to the VP of Marketing & GTM, you will lead our strategy to turn customers into advocates by encouraging customer interaction, collaboration, and advocacy. You will impact the business by creating an engaged, loyal customer base. This involves creating and executing a customer advocacy strategy, increasing customer engagement, retention, loyalty, upsell and cross-sell through targeted campaigns, and strategically growing the customer community.

Must Have

• Create and execute a customer advocacy strategy that delivers meaningful customer experiences and fosters brand loyalty.
• Own the strategy for increasing customer engagement, retention, loyalty, upsell and cross-sell.
• Strategically grow the customer community to engage and nurture customers.
• Build, mentor, and manage a high-performing team.
• Gather and analyze customer feedback, usage data, and market trends to inform strategy and optimize performance.

Perks & Benefits

• Retirement Plans
• Medical, Dental and Vision Coverage
• Paid Time Off
• Paid Parental Leave
• Support for Community Involvement

About Trellix:

Trellix, the trusted CISO ally, is redefining the future of cybersecurity and soulful work. Our comprehensive, GenAI-powered platform helps organizations confronted by today’s most advanced threats gain confidence in the protection and resilience of their operations. Along with an extensive partner ecosystem, we accelerate technology innovation through artificial intelligence, automation, and analytics to empower over 53,000 customers with responsibly architected security solutions.

We also recognize the importance of closing the 4-million-person cybersecurity talent gap. We aim to create a home for anyone seeking a meaningful future in cybersecurity and look for candidates across industries to join us in soulful work. More at https://www.trellix.com/

Role Overview:

As a senior leader of the marketing team, reporting to the VP of Marketing & GTM, you will lead our strategy to turn customers into advocates by encouraging customer interaction, collaboration, and advocacy. You will impact the business by creating an engaged, loyal customer base.

About the role:

• Create and execute a customer advocacy strategy that delivers meaningful customer experiences and fosters brand loyalty, turning customers into advocates.
• Own the strategy for increasing customer engagement, retention, loyalty, upsell and cross-sell through targeted campaigns, advocacy programs, and cross-functional collaboration with sales, product, and customer success teams.
• Strategically grow the customer community to engage and nurture customers at various stages in their journey, enabling them to realize better security outcomes.
• Build, mentor, and manage a high-performing team, fostering a culture that leads with empathy and puts customers first.
• Gather and analyze customer feedback, usage data, and market trends to inform strategy and optimize performance.

About you:

• You have a customer-first mindset that puts customers’ concerns and needs at the center of your approach.
• You have excellent communication and interpersonal skills to build rapport with customers and collaborate effectively with internal teams.
• You are highly collaborative and like to work cross functionally to deliver better customer outcomes and drive business results.
• You analyze data to make informed decisions, adjust strategies and deliver results aligned with the business.
• You have strong leadership skills with the ability to inspire and motivate a team and drive positive collaboration with internal and external partners.
• Your background includes 10+ years of progressive experience in marketing with a focus on intentional customer engagement.

Company Benefits and Perks:

We believe that the best solutions are developed by teams who embrace each other's unique experiences, skills, and abilities. We work hard to create a dynamic workforce where we encourage everyone to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.

• Retirement Plans
• Medical, Dental and Vision Coverage
• Paid Time Off
• Paid Parental Leave
• Support for Community Involvement

We're serious about our commitment to a workplace where everyone can thrive and contribute to our industry-leading products and customer support, which is why we prohibit discrimination and harassment based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status.