Senior Product Manager

SurveyMonkey is seeking a Senior Product Manager to drive growth strategy, focusing on user expansion and retention. This role involves defining and executing a product roadmap to increase user value, deepen engagement, and solidify SurveyMonkey as a leading feedback solution. The successful candidate will lead a cross-functional team, conduct A/B tests, and be accountable for key metrics like APRU and retention, leveraging analytical skills to understand user behavior and identify product-led growth opportunities.

Must Have

• Define and lead product growth strategy for user lifecycle moments.
• Identify opportunities to increase customer lifetime value.
• Lead a cross-functional squad for A/B tests and experiments.
• Accountable for defining, prioritizing, and executing against a roadmap for key metrics (APRU, Upsell rate, Net Revenue Churn, Retention Rate).
• Develop and refine PQL models.
• Develop deep understanding of user cohorts, behaviors, and pain points.
• Partner with stakeholders to analyze experiment results and scale initiatives.
• 5-7 years of product management experience.
• Direct experience in Growth, Retention, or Monetization-focused product role.
• Proven experience defining and building against user engagement/propensity models (like PQLs).
• Deep analytical skills and ability to make data-informed decisions.
• Extensive experience in A/B testing and funnel optimization.
• Excellent communication skills.
• Ability to articulate a clear product vision.
• Ability to work from a SurveyMonkey office up to 1 day per week.
• Right to work in Ireland.

Perks & Benefits

• Flexible, hybrid environment
• Thoughtfully designed offices
• CHOICE Fund to help employees thrive in work and life
• Global company with impact opportunities
• Career growth
• Inclusive workplace
• Equal opportunity employer
• Accommodations for applicants with disabilities

is the world’s most popular platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. With built-in research expertise and AI-powered technology, it’s like having a team of expert researchers at your fingertips.

Trusted by millions—from startups to Fortune 500 companies— helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth. Discover how at surveymonkey.com

.

What we’re looking for

Are you a product leader obsessed with understanding user behavior and driving measurable results? We're looking for a Senior Product Manager to own a critical part of our Growth strategy, focusing on user expansion and retention. You will be responsible for defining and executing the product roadmap that encourages users to discover more value, deepens their engagement, and solidifies as their go-to feedback solution. We're looking for an analytical, experiment-driven builder who is ready to make a significant impact on our most important business metrics.

What you’ll be working on

• Define and lead the product growth strategy for key user lifecycle moments, focusing on driving user retention, expansion, and monetization.
• Identify and champion opportunities to increase customer lifetime value, whether through upselling, cross-selling, or improving subscription attachment.
• Lead a cross-functional squad to rapidly scope, build, and launch A/B tests and experiments.
• Be accountable for defining, prioritizing, and executing against a roadmap that moves key metrics like APRU, Upsell rate, Net Revenue Churn, and Retention Rate
• Develop and refine PQL (Product-Qualified Lead) models to identify users with high expansion potential and trigger automated in-product upgrade paths.
• Develop a deep understanding of user cohorts, behaviors, and pain points to identify new opportunities for product-led growth (PLG).
• Partner with stakeholders to analyze experiment results, communicate learnings, and scale successful initiatives.

We’d love to hear from people with

• 5-7 years of product management experience, with a track record of shipping successful products in a fast-paced environment.
• Direct experience in a Growth, Retention, or Monetization-focused product role.
• A "builder" mindset with a passion for designing elegant solutions and running rapid experiments.
• Proven experience defining and building against user engagement/propensity models (like PQLs).
• An entrepreneurial spirit and comfort with ambiguity, with a proven ability to lead a cross-functional team toward ambitious goals.
• Deep analytical skills and the ability to make data-informed decisions, with extensive experience in A/B testing and funnel optimization.
• Excellent communication skills and the ability to articulate a clear product vision to a wide range of audiences.

believes in-person collaboration is valuable for building relationships, fostering community, and enhancing our speed and execution in problem-solving and decision-making. As such, you will be required to work from a office up to 1 day per week.

#LI-Hybrid

Why ? We’re glad you asked

At , curiosity powers everything we do. We’re a global company where people from all backgrounds can make an impact, build meaningful connections, and grow their careers. Our teams work in a flexible, hybrid environment with thoughtfully designed offices and programs like the CHOICE Fund

to help employees thrive in work and life.

We’ve been trusted by organizations for over 25 years, and we’re just getting started. Our milestones include celebrating a quarter-century of curiosity with 25 acts of giving

, opening new hubs in Costa Rica

and India

, crossing the threshold of 100 billion questions answered

, and earning recognition as one of the Most Inspiring Workplaces across North America

and Asia

.

We live our company values

—like championing inclusion and making it happen—by embedding them into how we hire, collaborate, and grow. They help shape everything from our culture to our business decisions. Come join us and see where your curiosity can take you.

Our commitment to an inclusive workplace

is an equal opportunity employer committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.