Staff Data Scientist, Marketing

21 Minutes ago • 4 Years +
Data Analysis

Job Description

At Thumbtack, Data Scientists combine rigorous thinking, technical expertise, and business context to accelerate smarter decisions and better products. The Marketing Data Science team powers a data-driven growth engine, blending advanced analytics, innovative technology, and creative problem-solving to bring users to Thumbtack and keep them engaged. As a Staff Marketing Data Scientist, you will be a senior member, setting the bar for technical innovation and strategic impact. Your mission is to advance channel measurement capabilities and design scalable methodologies, frameworks, and tools, empowering the Marketing and Data Science teams to operate with speed, rigor, and confidence in evaluating marketing effectiveness.
Must Have:
  • Lead development of marketing effectiveness measurement methodologies.
  • Drive creation of systematic and scalable measurement frameworks, tools, and processes.
  • Evolve and strengthen modeling approaches for robust and actionable insights.
  • Iterate on measurement for marketing problems like channel incrementality.
  • Collaborate with cross-functional partners to connect learnings with business strategy.
  • Serve as a technical leader, mentoring and shaping measurement direction.
  • Identify new opportunities for advanced analytics to unlock impact.
  • 4+ years experience in data science, analytics, or economics.
  • Bachelor’s, Master’s, or Doctoral degree in a technical area (e.g., Statistics, Computer Science).
  • Proficiency with analytical tools like Python and SQL.
  • Ability to work in a fast-moving business environment.
  • Strong communication skills and ability to build cross-functional relationships.

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Thumbtack helps millions of people confidently care for their homes.

Thumbtack is the one app you need to take care of and improve your home — from personalized guidance to AI tools and a best-in-class hiring experience. Every day in every county of the U.S., people turn to Thumbtack to complete urgent repairs, seasonal maintenance and bigger improvements. We help homeowners know which projects to do, when to do them and who to hire from our growing community of 300,000 local service businesses. If making an impact inspires you, join us. Imagine what we’ll build together.

About the Data Science Team

The Data Science team empowers Thumbtack to use data to guide business decisions. We collaborate with partners across the company to solve the most analytically challenging problems -- everything from informing how we set prices across almost a thousand local services categories, to evaluating the impact of a new business model on company performance, to identifying early predictors of high-quality customers. We are a tight-knit, intellectually curious team that is committed to improving Thumbtack and improving each other.

About the Role

At Thumbtack, Data Scientists are trusted to combine rigorous thinking, technical expertise, and business context to accelerate smarter decisions and better products. Our Marketing Data Science team powers a data-driven growth engine—blending advanced analytics, innovative technology, and creative problem-solving to bring users to Thumbtack and keep them engaged.

As a Staff Marketing Data Scientist, you will serve as one of the most senior members of the team, setting the bar for technical innovation and strategic impact. Your mission will be to advance our channel measurement capabilities and to design scalable methodologies, frameworks, and tools that empower the Marketing and Data Science teams to operate with speed, rigor, and confidence.

What you'll do

Lead the development and advancement of measurement methodologies that push the boundaries of what’s possible in evaluating marketing effectiveness. You’ll explore innovative approaches grounded in data science and modern analytical methods.

Key Responsibilities

  • Drive the creation of frameworks, tools, and processes that make measurement more systematic and scalable across a variety of channels.
  • Evolve and strengthen existing modeling approaches to deliver insights that are both robust and actionable.
  • Iterate on measurement approaches to marketing problems like channel incrementality, bolstering a robust approach to maximizing return on ad spend
  • Collaborate with cross-functional partners to connect measurement learnings with business strategy and growth.
  • Serve as a technical leader—mentoring others, elevating analytical standards, and shaping the long-term direction of measurement at Thumbtack.
  • Identify and pursue new opportunities where advanced analytics or fresh methodologies can unlock impact.

In order to be successful, you must bring

  • 4+ years of experience in data science, analytics or economics
  • Bachelor’s, Master’s, or Doctoral degree in a technical area such as: Statistics, Engineering, Analytics, Math, Computer Science,Economics
  • Minimum of 0-5 years of experience in industry, consulting, government or academic research. Applicants with considerably more experience, including mid-career, are also strongly encouraged to apply.
  • Proficiency with analytical tools like Python and SQL
  • Ability to work in a fast moving business environment.
  • Strong communication skills and ability to build strong relationships cross-functionally and with leadership and get buy-in on a data-driven perspective

#LI-Remote

Thumbtack embraces diversity. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ancestry, citizenship, marital status, military or veteran status, genetic information, disability status, or any other characteristic protected by federal, provincial, state, or local law. We also will consider for employment qualified applicants with arrest and conviction records, consistent with applicable law.

Thumbtack is committed to working with and providing reasonable accommodation to individuals with disabilities. If you would like to request a reasonable accommodation for a medical condition or disability during any part of the application process, please contact: recruitingops@thumbtack.com.

If you are a California resident, please review information regarding your rights under California privacy laws contained in Thumbtack’s Privacy policy available at https://www.thumbtack.com/privacy/.

We put as much craftsmanship into candidate safety as we do into the hiring experience itself. While scammers may try to impersonate our team, we’ll never ask you for money, banking info, or SSNs during hiring. Check out our blueprint on how to spot the fakes.

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