SVP, Group Creative Director

Summary of Position

The SVP, Group Creative Director, is responsible for leading the creative vision for Lionsgate’s Worldwide Television Marketing group across LGTV Brand, FAST/AVOD/SVOD, Series, Event and Trade marketing efforts. This includes but is not limited to the oversight of brand identity, print, digital, A/V, social, trade events, sales collateral.

Who We're Looking For

The SVP, Group Creative Director, is a creative leader who is strategically sound, with a business-first lens who is equal parts mentor and cultural NorthStar for the organization. You possess a strong creative vision coupled with practical, hands-on experience. As the senior most creative voice in the department, you will be responsible for elevating the creative output, defining the overall look, tone and feel of every campaign, and ensuring cohesive storytelling across all creative output, service platforms and partners. You will partner directly with the EVP, WWTV Marketing, to further the LGTV Marketing vision as we seek to transform the business through the delivery of premium, award-winning creative across the entirety of Lionsgate’s Worldwide Television Marketing group.

Further, you are someone who believes in an iterative, test and learn mentality, experimenting with new tools/technologies, processes, and innovative ways of working to get to the very best work while also scaling our resources and driving sound ROI with measurable results.

Who You're Joining

At Lionsgate, our Worldwide Television Marketing team is anchored by three pillars: Curiosity, Creativity, and Collaboration. We’re seeking a leader who embodies these values, inspires those around her/him, is forever curious and isn’t afraid to push the creative boundaries of what is possible. If you are ready to lead a team who is hungry, wants to move culture, and wants to be inspired to do the best work of their/your career, this is the place for you.

Responsibilities

• Lead and elevate the creative vision, strategy, and execution across all global marketing campaigns, spanning key art, trailers, social, digital, experiential, and trade.
• Collaborate cross-functionally with marketing, strategy, research, publicity, and distribution partners to ensure all creative output aligns with business objectives, strategic intention, and creative vision.
• Oversee creative brief, concepting/development and execution through delivery, ensuring work aligns with strategic objectives and reflects the highest standards of clarity, storytelling, and market relevance.
• Partner closely with external agency partners, strategy, research, distribution, and publicity leaders to translate data and insights into impactful creative strategies and executions.
• Act as a creative right-hand to the EVP, serving as a strategic co-lead and trusted voice on all major initiatives.
• Maintain a hands-on approach in shaping concepts, reviewing creative, and mentoring senior creative leads to push work beyond “good” to “exceptional.”
• Drive creative consistency across consumer-facing, B2B, and partner marketing touchpoints, ensuring a unified Lionsgate brand and voice.
• Manage agency and vendor relationships, budgets, and timelines to deliver projects on time and that’s cohesive with the brand.
• Be a student of the craft, monitor trends, platforms, and audience behaviors to inform forward-thinking creative strategies that resonate across diverse audiences/markets and create culture.

Qualifications and Skills

• 15+ Years experience in the creative space with a background in discipline (Design, Film, Advertising, Fine Arts) or equivalent professional experience.
• Proven ability to develop and execute integrated, multi-platform campaigns for television or film properties across AV, digital, social, and experiential media.
• Demonstrated success developing and executing 360° campaigns for high-profile television, streaming, and studio brands.
• Strong background in brand development and creative direction with an emphasis on storytelling that connects audiences to content.
• Familiarity with creative production for sales-driven organizations or distribution-led marketing.
• Deep understanding of the evolving media landscape, including FAST, AVOD, SVOD, and global distribution ecosystems.
• Exceptional communication and presentation skills, with the ability to influence senior executives and stakeholders.
• Passion for mentoring creative talent and fostering an environment of shared learning and collaboration.

Nice to Haves

• Proven ability to drive cultural and operational change within creative organizations.
• Direct experience collaborating with showrunners, talent, and executive producers.
• Experience developing campaigns that bridge consumer and trade audiences.
• Hands-on fluency in creative tools and processes (e.g., Adobe Creative Suite, storyboarding, editing workflows).
• Recognized creative leadership, industry awards, or credits (Clio, Promax, Cannes, etc.).
• Strong understanding of creative analytics and performance-driven storytelling.