VP (Head) of Marketing

Arkadium is seeking a strategic and hands-on VP (Head) of Marketing to lead the next era of the company's growth. This role involves owning the marketing strategy across all products and platforms, driving user acquisition, brand amplification, and creative storytelling. Responsibilities include defining and managing budgets and KPIs, partnering with executive and product teams on go-to-market strategies, overseeing PR and communications, leading market research, and building a high-performing marketing team.

Must Have

• 8+ years of marketing and leadership experience (gaming, consumer tech, or digital entertainment)
• Proven success in growth and performance marketing
• A blend of strategic vision and hands-on execution
• Deep understanding of casual games and player behavior
• Experience managing budgets and cross-channel campaigns
• Strong data and analytics mindset
• Exceptional communication and team leadership skills

Perks & Benefits

• Competitive compensation ($130,000–$170,000 base, depending on experience and location)
• Comprehensive health, dental, and vision plans
• Personal development and conference budgets
• Time off from Christmas Eve through New Year’s Day
• Summer Fridays (early wrap-up from Memorial Day to Labor Day)
• A culture built on transparency, teamwork, and fun

Description

At Arkadium, our purpose is simple - to have fun while creating fun. For over 20 years, we’ve been behind some of the world’s most-played games - from the classic Solitaire that came with Windows to hundreds of web and mobile games loved by millions of players worldwide.

As a proud Evergreen business, our values of Fierce Drive, Positive Energy, and Living Full Lives guide everything we do. We’re founder-led, privately held, and consistently recognized as a Best Place to Work — not your typical games company.

The Opportunity

We are looking for a strategic and hands-on VP (Head) of Marketing to lead the next era of Arkadium’s growth.

You’ll own marketing strategy across all our products and platforms, driving user acquisition, brand amplification, and creative storytelling that inspires players and partners alike.

This is a high-impact leadership role for someone passionate about gaming, brand, and data-driven growth.

What You Will Do

• Lead the marketing strategy for all Arkadium games and digital products
• Define and manage budgets, KPIs, and growth targets
• Partner with the Executive and Product teams on go-to-market strategies and campaigns
• Drive profitable user acquisition and retention initiatives
• Oversee PR, communications, and awards strategy
• Lead market research and player insights to inform long-term decisions
• Partner with Analytics on A/B testing and reporting
• Strengthen and evolve the Arkadium brand across all channels
• Build, mentor, and grow a high-performing marketing team

Requirements

What We Are Looking For

• 8+ years of marketing and leadership experience (gaming, consumer tech, or digital entertainment)
• Proven success in growth and performance marketing
• A blend of strategic vision and hands-on execution
• Deep understanding of casual games and player behavior
• Experience managing budgets and cross-channel campaigns
• Strong data and analytics mindset
• Exceptional communication and team leadership skills

*Preference for candidates located in the United States, working in the Eastern Time zone.

**We do not provide relocation or VISA sponsorship for this role.

Benefits

Why You’ll Love Working at Arkadium

• Competitive compensation ($130,000–$170,000 base, depending on experience and location)
• Comprehensive health, dental, and vision plans
• Personal development and conference budgets
• Time off from Christmas Eve through New Year’s Day
• Summer Fridays (early wrap-up from Memorial Day to Labor Day)
• A culture built on transparency, teamwork, and fun