Associate Director, Marketing

9 Months ago • 5 Years + • Marketing • $110,169 PA - $183,615 PA

Job Summary

Job Description

Razer seeks an Associate Director, Marketing to lead Go-To-Market strategy for the Americas. You'll manage a 360-degree marketing plan, collaborate with cross-functional teams, and drive impactful results. Gaming industry experience and a track record of successful execution are crucial.
Must have:
  • Gaming Marketing
  • Go-To-Market
  • Marketing Strategy
  • Team Collaboration
Good to have:
  • Consumer Marketing
  • Business Analytics
  • Competitive Analysis
  • Budget Management
Perks:
  • Global Impact
  • Gamer-Centric Culture

Job Details

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Razer is looking for a talented marketing professional to be part of a fast-paced and highly impactful team. The Associate Director, Marketing is responsible for managing the Go-To-Market process for the Americas regions working with the global marketing team, business units, creative team, sales team, and finance.   

Duties & Responsibilities:

  • Drive the Go-To-Market process for Marketing in the region.

  • Deliver a 360-degree comprehensive sustained marketing plan and execution to impact sales and market share objectives.

  • Bring thought leadership to the Americas marketing team to deliver breakthrough marketing plans and execution leveraging regional and global marketing resources.

  • Lead quarterly planning process ensuring alignment with key functional stakeholders.

  • Partner with Business Units to execute campaigns managing from strategy to launch.

  • Manage a process from briefing to execution by connecting teams and making sure information flows between stakeholders including digital marketing, PR, channel marketing, events, and partnerships.

  • Manage marketing budget process from planning to monthly closuring with Finance.

  • Manage KPI and develop reporting that communicates marketing results.

  • Identify opportunities to drive product growth and user engagement.

  • Review business analytics to support recommendations on strategy and investment.

  • Conduct competitive product and marketing analysis.

Pre-Requisites :

Qualifications:

  • 5 years+ in a gaming marketing or consumer marketing

  • Gaming Industry Experience a plus

  • Track record of successfully executing go-to-market plans

  • Strong communication and team collaboration skill

Salary Ranges (per annum):

$110,169.00 - $183,615.00

Disclaimer: Exact compensation may vary based on skills, experience, and location.

Are you game?

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About The Company

At Razer, you'll be at the forefront of the most exciting industry in the world — gaming. Evolving forms of gaming require evolving forms of hardware, software and services. That’s where Razer comes in, offering innovative top-of-the-line products and services to allow gamers to fully immerse in the ultimate gaming experience.Getting onboard Razer will place you on a global mission to bring gamers closer to the games they love. Razer is a place to do great work, offering you the opportunity to be a part of a global team across 11 countries. Whether you are a hardcore evangelist who breathe life to the latest and greatest gaming gear or a behind-the-scene hero who runs our global operations, you are assured of a career-changing quest that transcends time zones and culture with one single spell: For Gamers. By Gamers.The journey towards phenomenal-ness won’t come easy. However, we will excel because gamers rely on teamwork. We achieve greatness because we are wicked problem-solvers and tenacious in clinching victories in all that we do. It is the team that makes Razer where it is today and will continue to bring Razer to even greater heights.

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