Content Marketing Lead
Job Summary
Job Description
Mistral AI is seeking a founding Content Marketing Lead to develop and execute a content strategy aimed at increasing awareness, thought leadership, demand generation, and revenue. This role is crucial for driving adoption and growth by creating impactful content for both technical and business audiences. The lead will collaborate with product marketing, manage the content roadmap, and ensure content aligns with product releases. Responsibilities include capturing insights from subject matter experts, creating compelling content across various formats and channels, and defining metrics to measure content success.
Must have:
- 8+ years in Content Strategy Lead or similar role
- Experience in B2B technology with highly technical products
- Proven ability to build and evolve content strategy for business and technical audiences
- Strong skills in packaging and delivering information in diverse formats (written, video, social media, graphics)
- Creative storytelling and idea generation
Good to have:
- Curiosity and drive to build content engine
- Experience with AI tools for content generation
Perks:
- Competitive cash salary and equity
- Medical/Dental/Vision healthcare coverage
- 401K with 6% matching
- Transportation reimbursement
- Coaching (BetterUp)
- Gym membership reimbursement
- Meal voucher allowance
4 skills required
Job Details
At Mistral AI, we believe in a future where AI is abundant and accessible. We democratize AI through high-performance, optimized, open-source and cutting-edge models, products and solutions. Our comprehensive AI platform is designed to meet enterprise needs, whether on-premises or in cloud environments.
About the role
We’re looking for our founding Content Marketing Lead to build the content strategy and engine to deliver content to support our awareness, thought leadership, demand generation and revenue goals. This role will play a critical part in driving adoption and revenue growth through the creation of high-impact content that showcases our products to both technical and business audiences. Our Content Marketing Lead will collaborate with product marketing to align content with product releases and announcements. Finally, they’ll support the content pipeline for revenue efforts and creating content that tells our story.
We’re seeking someone with a strong understanding of what makes content compelling who is smart about how to package content for different audiences, channels and uses. We’re also looking for someone who can distill information, including technical information, into content. This is a foundational opportunity to build a content engine from scratch, bring innovative ideas to content creation and make an impact at a rapidly emerging company.
What you will do
Content strategy and planning
• Develop our content marketing strategy and plan to increase awareness and adoption of Mistral’s products and solutions.
• Determine and drive our content roadmap, helping us effectively plan and deliver a growing library of valuable content.
Content creation
• Working collaboratively with our subject matter experts, founders and product marketing, capture information and insights and turn it into compelling content.
• Actively drive and contribute to creating and delivering content that supports our thought leadership, campaign and sales priorities.
• Guide our use of diverse formats and channels for content to effectively engage our key audiences and maximize the impact of our content.
• Tailor content messages, formats and channels for different audiences and geographies, from technical users to business decision-makers.
Analytics and insights
• Help to define the goals and objectives for our content engine on an ongoing basis.
• Define and monitor content performance metrics such as engagement metrics, content downloads and social media engagement to measure the success and impact of our content.
Who you are
• You have 8+ years of experience as a Content Strategy Lead, Content Marketer, or similar content focused role at a B2B technology company with a highly technical product.
• You have many examples of how you have built and evolved content strategy for both business and technical audiences.
• You are curious and find the most effective way to build our content engine.
• You have strong understanding of and skills in packaging and delivering information in a wide variety of forms–written content, videos, social media, graphics and more.
• You are an innovator, actively engaged in exploring and using new tools and technology, including AI, to improve the process, efficiency and quality of content generation and delivery.
• You’ve demonstrated creativity in past roles, especially with storytelling and generating clever ideas that resonate with various audience segments.
About Mistral
At Mistral AI, we believe in the power of AI to simplify tasks, save time, and enhance learning and creativity. Our technology is designed to integrate seamlessly into daily working life. Our offerings include le Chat, the AI assistant for life and work, and le Plateforme, giving you everything you need to deploy AI solutions with complete control.
We are a dynamic, collaborative team passionate about AI and its potential to transform society. Our diverse workforce thrives in competitive environments and is committed to driving innovation. Our teams are distributed between France, USA, UK, Germany and Singapore. We are creative, low-ego and team-spirited.
Join us to be part of a pioneering company shaping the future of AI. Together, we can make a meaningful impact. See more about our culture on https://mistral.ai/careers.
What we offer
💰 Competitive cash salary and equity
🚑 Healthcare: Medical/Dental/Vision covered
👴🏻 401K: 6% matching
🚴 Transportation: Reimburse office parking charges, or $120/month for public transport💡
Coaching: we offer BetterUp coaching on a voluntary basis
🥎 Sport: $120/month reimbursement for gym membership
🥕 Meal voucher: $400 monthly allowance for meals
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