GQ Social Media Lead, GQ

undefined ago • All levels • Social Media

Job Summary

Job Description

This role involves managing the daily content scheduling, publishing, editing, and optimization for GQ's social media platforms, ensuring brand alignment. The specialist will plan and execute social media strategies, including monthly cover stories and event promotions, while selecting engaging visual content. Key responsibilities include analyzing content performance, compiling insights, and adjusting strategies based on KPIs. The role also involves collaborating with marketing and data teams for user growth initiatives and adapting global strategies to local market conditions.
Must have:
  • Manage daily scheduling, publishing, editing, and optimization of social media content, ensuring brand alignment.
  • Select brand-appropriate and audience-engaging images, videos, and visual content.
  • Plan and execute social media strategies for monthly cover stories, event promotions, and local/global content.
  • Compile social media insights, success stories, and competitor analysis based on content performance.
  • Adjust social media strategies based on KPI progress and report on metric achievement.
  • Launch user growth strategies with Marketing and Data Teams as needed.
  • Adapt Global GQ social media strategies to local market conditions and culture.

Job Details

Condé Nast Taiwan is a company established in Taiwan in 1996 by the world-renowned global media company Condé Nast. Condé Nast is headquartered in New York City, USA. Producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including VOGUE, GQ, WIRED, Condé Nast Traveler, New Yorker, Vanity Fair, among others. For more than 50 years, GQ has been the premier men’s magazine, providing definitive coverage of style and culture. With its unique and powerful design, work from the finest photographers, and a stable of award-winning writers, GQ reaches millions of leading men each month. The only publication that speaks to all sides of the male equation, GQ is simply sharper and smarter.

  • Manage the daily scheduling, publishing, editing, and optimization of social media platform content, ensuring it aligns with the brand's Tone & Manner.
  • Select images, videos, and visual content that match the brand's tone and attract the audience.
  • Plan and execute social media strategies, including but not limited to monthly Cover Stories, major event promotions, and local and global content.
  • Compile social media insights data, success stories, and competitor analysis based on content performance.
  • Adjust social media strategies according to KPI progress and regularly report on metric achievement status.
  • Launch user growth and engagement strategies for testing with the Marketing and Data Teams as project needs arise.
  • Under the guidance of Global GQ's social media strategy, make corresponding adjustments based on local market conditions and culture.

Location:

Xinyi District, TPE

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

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About The Company

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