Marketing Science Analyst

As a Marketing Science Analyst, your curiosity never ends. Always asking the next question, you seek to understand how marketing science drives the bigger picture. With 1 to 3 years of experience owning marketing science deliverables, you focus on at least two of the following: tracking and measurement, implementation, reporting, data visualization, testing, data integration, or statistical modeling. You understand the purpose of key digital marketing channels, enjoy collaborating, and communicate clearly and effectively.

You will:

• Analyze digital marketing data to uncover trends, solve problems, and identify opportunities.
• Translate complex data into actionable insights through storytelling and visualization.
• Design, build, and automate analyses, reports, and dashboards.
• Evaluate media performance and audience behavior across paid and owned channels.
• Support the development and execution of measurement frameworks and process improvements.
• Collaborate with cross-functional teams and support senior colleagues with analytics materials for pitches and proposals.

You have:

• B.S. degree in a quantitative or technical field. Including but not limited to: statistics, mathematics, business, finance, social sciences, computer science, or information management.
• Proficient in common Microsoft 365 products (Excel, PowerPoint, etc.), with strong communication and collaboration skills.
• Experience with at least one data visualization platform (Tableau, Power BI, etc.).
• Basic understanding of statistical analysis and quantitative methods.
• Familiarity with statistical programming languages (Python, R, etc.).
• Understanding of data architecture and APIs.
• Ability to manage multiple projects and proactively communicate progress and challenges.
• Enthusiasm for learning and supporting your team’s growth.

Nice to Have:

• Knowledge of digital media channels (Social, SEM, SEO, OLV, etc.) and how they interact.
• Familiarity with marketing attribution models and techniques (MMM, MTA, etc.).
• Experience with digital media platforms (CM360, Google Ads, etc.).
• Experience with website analytics platforms (Google or Adobe Analytics).

What We Offer

• Global maternity and parental leave
• Competitive benefits packages
• Vacation, compassionate leave, wellness days, and flex days
• Six free therapy sessions through Therify
• Access to online services for families and new parents
• Hybrid work options
• Summer Fridays (off at 3:00 PM local time every Friday)
• Diversity and Inclusion Board with 12 affinity groups
• Funding towards internal learning and development
• Enterprise-wide employee discounts

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week. The ask stems from our want to:

• Strengthen opportunity for continuous learning
• Improve collaboration and team relationships.
• Increase employee engagement

This hybrid model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.