VIP CRM Team Leader

##### Growe welcomes those who are excited to:

• Develop and execute VIP CRM strategies across regions;
• Lead team, set KPIs, and ensure high performance;
• Design tailored VIP CRM campaigns based on segmentation and player behavior;
• Manage and track bonus budgets, ensuring alignment with KPIs;
• Design, test, and implement new bonus mechanics and campaigns;
• Monitor campaign performance and optimize through A/B testing;
• Analyze VIP CRM metrics and adjust strategies accordingly;
• Prepare and present detailed performance reports to senior management;
• Monitor daily data to ensure KPIs are met;
• Collaborate with Account Management and Customer Support teams;
• Support VIP engagement strategies and journey development;
• Align CRM activities with business goals using monthly calendars;
• Oversee recruitment, onboarding, and training of CRM team members.

##### We need your professional experience:

• Minimum 2 years of experience in CRM and the iGaming industry;
• Proficient in utilizing CRM tools, with a solid understanding of customer segmentation techniques;
• Experienced in data analysis and translating insights into actionable strategies for CRM initiatives;
• Comfortable with fast decision making, adapting strategies based on real-time data and evolving market conditions;
• Upper intermediate English, with strong written and spoken communication skills.

##### We appreciate if you have those personal features:

• Team leadership skills;
• Adaptable to fast-paced, dynamic market environments, with the ability to adjust strategies quickly;
• High attention to detail, ensuring data accuracy across management reporting;
• Strong analytical and decision-making abilities.

##### We are seeking those who align with our core values:

• GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
• DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
• BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.