Associate ABM Marketing Manager

We are looking for a detail-oriented and data-driven ABM Marketing Manager to help bring Sitecore’s global account-based marketing programs to life. In this hands-on role, you will execute multi-channel campaigns, manage operational workflows, and report on performance across key platforms. You will work closely with the Senior ABM Marketing Manager to ensure every campaign is precise, measurable, and impactful. This role requires a marketer who is strategic and tactical, comfortable diving into platforms, analyzing performance data, and optimizing for results.

Must Have

• Partner with paid media team for advertising campaigns.
• Build target account lists and manage campaign setup.
• Use 6sense and Salesforce to monitor account engagement.
• Maintain operational excellence, ensuring data accuracy.
• Create and manage dashboards for reporting.
• Partner with marketing ops to improve campaign workflows.
• Collaborate cross-functionally for integrated experiences.
• Test and adopt AI tools for efficiency and personalisation.
• Minimum 3 years of B2B marketing experience.
• Hands-on experience with 6sense, Salesforce, marketing automation.
• Strong operational and reporting skills.
• Understanding of paid media platforms and audience targeting.

Description

About Us:

At Sitecore, our mission is to simplify how brands reach, engage, and serve people by delivering intelligent, personalised digital experiences that connect the world. We empower the world’s most iconic brands to build lifelong relationships with their customers—seamlessly, smartly, and at scale.

As the leading provider of agentic digital experience software, Sitecore brings together content, commerce, and data into one composable platform that enables brands to deliver millions of meaningful, adaptive experiences every day. Trusted by global leaders such as American Express, Porsche, Starbucks, and L’Oréal, Sitecore helps brands transform engagement through experiences that are not only personalised but predictive and dynamic.

Our foundation is our people—a diverse, passionate, and collaborative global team spanning over 25 countries. We believe that every experience matters, and that belief starts with how we work together. Our values

guide how we lead, innovate, and connect. They are the behaviours that bring our mission and vision to life, every day, in every interaction.

As we continue to evolve, we are actively cultivating AI skills across our teams to unlock new levels of creativity, efficiency, and insight. From engineering to customer experience, AI capabilities are becoming integral to how we design, build, and deliver the next generation of digital experiences.

Learn more at Sitecore.com.

About the Role:

We are looking for a detail-oriented and data-driven ABM Marketing Manager to help bring Sitecore’s global account-based marketing programs to life. In this hands-on role, you will execute multi-channel campaigns, manage operational workflows, and report on performance across key platforms. You will work closely with the Senior ABM Marketing Manager to ensure every campaign is precise, measurable, and impactful.

This is the perfect role for a marketer who is equal parts strategic and tactical, comfortable diving into platforms, analysing performance data, and optimising for results.

What You’ll Do:

• Partner with the paid media team to support the design and execution of advertising campaigns
• Build target account lists, manage campaign setup, and coordinate with internal teams on creative and messaging
• Use 6sense and Salesforce to monitor account engagement, intent signals, and campaign performance
• Maintain operational excellence—ensuring data accuracy, campaign tagging, and proper tracking
• Create and manage dashboards to report on engagement, pipeline impact, and ROI
• Partner with marketing ops to continuously improve campaign workflows, data integration, and reporting cadence
• Collaborate cross-functionally with digital, paid media, field, and product marketing to deliver integrated, account-centric experiences
• Test and adopt AI tools and automation to improve efficiency and personalisation

What You Need to Succeed:

• A minimum of 3 years of B2B marketing experience with a focus on ABM, digital marketing, or demand generation
• Hands-on experience with 6sense (or similar intent platform), Salesforce, and marketing automation tools
• Strong operational and reporting skills—comfortable building and interpreting dashboards
• Understanding of paid media platforms (LinkedIn, Google Ads, display) and audience targeting
• Detail-oriented and process-driven with a passion for accuracy and continuous optimisation.
• Strong communication and collaboration skills across marketing and sales
• Curiosity and eagerness to learn new tools, technologies, and techniques
• Proactive, resourceful, and comfortable managing multiple projects in a fast-paced environment

Equal Opportunities at Sitecore

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, colour, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status or any other local legally protected characteristic.