Associate Digital Marketing Manager

About the Role:

We're looking for a data-driven and detail-oriented Associate Digital Marketing Manager to join our growing digital marketing team and take ownership of paid media campaign execution across platforms. The ideal candidate will have hands-on experience executing campaigns, driving the creation of ad copy and creative, optimizing and reporting on channel performance across paid search, paid social, display and other ad networks.

What You’ll Do:

• Execute, manage, and optimize paid media campaigns across platforms including, but not limited to, Google Ads, LinkedIn, and display
• Collaborate with cross-functional teams to develop compelling ad creative and messaging
• Monitor, assess and report on campaign performance providing actionable insights and recommendations
• Assist in managing budgets and pacing to ensure efficient spend across channels
• Support the set up and roadmap of A/B tests on creatives, audiences, landing pages, and ad copy

What You Need to Succeed:

• 2-4 years of hands-on experience in digital marketing with proven ownership of campaign execution and optimization for ad platforms like Google Ads, LinkedIn, and Display
• Experience optimizing and testing paid media landing pages
• Strong data analysis skills and experience in tools like GA4, Looker, Dreamdata, Salesforce and Power BI
• Familiarity with intent-based advertising platforms like 6sense is a plus
• Working knowledge of lead generation, B2B funnel metrics and marketing pipeline creation
• Collaborative spirit, strong communication skills and ability to work cross-functionally
• Proactive self-starter who demonstrates agility and the ability to perform in a fast-paced, evolving environment