B2B Marketing Manager

1 Month ago • 5 Years + • Marketing

Job Summary

Job Description

The company is looking for a B2B Marketing Manager to develop creative ideas for strategic marketing initiatives to increase product and brand awareness. Responsibilities include ensuring consistent B2B communication across all channels, planning and executing internal and external communications, writing content for various platforms including social media, and supporting event planning. The role also involves conceptualizing and creating B2B marketing materials, implementing employer brand development measures, and analyzing market trends to identify new target groups and marketing channels. The ideal candidate will have a degree in marketing or equivalent, at least 5 years of B2B marketing experience, strong project management skills, and excellent communication abilities.
Must have:
  • Degree in Marketing or equivalent
  • Minimum 5 years of B2B marketing experience
  • Excellent project management skills
  • Excellent written and oral communication
  • Fluent German and English (C1)
Good to have:
  • Experience in Gaming or Online Casino industry
  • Experience managing agencies
  • Proactive and meticulous work style
  • Empathetic communication skills
  • Self-organization and self-reflection
  • Can-do mentality
Perks:
  • Living company values in a collaborative environment
  • Sustainable company growth
  • Hybrid work model
  • Well-equipped office in Berlin-Mitte
  • Intensive and structured onboarding
  • Learning & Development opportunities
  • Annual development dialog
  • Company health insurance
  • Mental Health Platform
  • Bike Leasing

Job Details

Das machst du:

  • Du entwickelst kreative Ideen für neue strategische Marketing-Maßnahmen zur Steigerung der Produkt- und Markenbekanntheit.
  • Du sorgst für eine konsistente B2B-Kommunikation der Marke GAMOMAT und ihrer Produkte über alle externen und internen Kommunikationskanäle hinweg. 
  • Du planst und realisierst interne und externe Kommunikationsmaßnahmen und erstellst Texte für Advertorials, Website, Präsentationen und Postings für Social Media (LinkedIn) mit einem Gespür für Storytelling. 
  • Du unterstützt bei der Planung, Koordination und Durchführung von Veranstaltungen (Messen, Events, Sponsoring)
  • Du verantwortest die Konzeption und Erstellung von B2B-Marketingmaterialien (Flyer, Broschüren, On- und Offline-Kampagnen, Promotion Videos, Unternehmenspräsentationen) in Zusammenarbeit mit internen Designern oder Agenturen.
  • Du implementierst Maßnahmen zur Weiterentwicklung der Employer Brand in Zusammenarbeit mit dem Bereich People & Culture.
  • Du analysierst regionale und marktspezifische Trends und nutzt die Ergebnisse zur Identifizierung und Erschließung neuer Zielgruppen sowie Marketing-Kanäle.

Das bist du:

  • Du verfügst über ein abgeschlossenes Studium im Bereich Marketing oder eine gleichwertige Qualifikation
  • Du kannst eine mindestens 5-jährige Berufserfahrung als Marketingmanager im B2B-Geschäft vorweisen, idealerweise in der Gaming- oder Online-Casino-Branche.
  • Du arbeitest dich schnell in neue Fachbereiche und Produkte ein.
  • Du hast profunde Erfahrung in der Steuerung von Agenturen und externen Dienstleistenden.
  • Du verfügst über exzellente Projektmanagement-Skills.
  • Du zeichnest dich durch eine proaktive, verbindliche und sorgfältige Arbeitsweise aus.
  • Du verfügst über hervorragende schriftliche und mündliche Kommunikationsfähigkeiten sowie exzellente Deutsch- und Englischkenntnisse (C1).
  • Du bist kommunikationsstark und empathisch im Kontakt mit unterschiedlichen Persönlichkeiten.
  • Du verfügst über einen hohen Grad an Selbstorganisation und Selbstreflexion für die Arbeit innerhalb eines hybriden, kollaborativen Arbeitsmodells. 
  • Du hast eine Can-do-Mentalität und bist Feuer und Flamme, Dinge voranzubringen.

Das gefällt dir:

  • Gelebte Unternehmenswerte in einem kollaborativen Arbeitsumfeld.
  • Nachhaltiges Unternehmenswachstum.
  • Hybrides Arbeitsmodell: Höchste Flexibilität in puncto Arbeitszeit und Arbeitsort.
  • Hochwertig ausgestattetes Office in Berlin-Mitte als zentral gelegene Location für Begegnung.
  • Ein herzliches Willkommen im Rahmen eines intensiven, strukturierten Onboardings.
  • Learning & Development in der GAMOcademy.
  • Jährlicher Entwicklungsdialog und zielgerichtete Entwicklungsmaßnahmen.
  • Health Care – betriebliche Krankenversicherung, Mental Health Platform & Bike Leasing.

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About The Company

Berlin, Berlin, Germany (Hybrid)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Hybrid)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Hybrid)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Remote)

Berlin, Berlin, Germany (Hybrid)

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