Brand Manager – Senior

1 Month ago • 4 Years +

Job Summary

Job Description

SOFTSWISS is seeking an experienced Brand Manager to shape and drive brand strategy for B2B product lines. The role involves creating compelling brand narratives, ensuring consistent global positioning, and leading integrated marketing campaigns. Responsibilities include owning brand positioning and messaging, collaborating with cross-functional teams (Product, PR, Digital, Design, Events) for a unified brand voice, and developing campaigns from strategy to execution. The Brand Manager will monitor brand health, market trends, and competitor positioning, translating insights into actionable strategies and supporting global brand guardianship. This position requires a strategic mindset, proven experience with brand platforms, strong understanding of campaign planning, and excellent storytelling abilities.
Must have:
  • 4+ years of experience in brand marketing (tech, SaaS, B2B)
  • Strategic mindset
  • Experience with brand platforms
  • Understanding of integrated campaign planning
  • Strong storytelling and attention to detail
  • Ability to work across functions and cultures
  • Adaptability and quick change of direction
  • High responsibility and proactivity
  • Advanced English and Russian (spoken/written)
  • Advanced Excel, PowerPoint, Google Docs
Perks:
  • Full-time remote work
  • Flexible working hours
  • Private insurance
  • Additional 1 day off per year
  • Sports program compensation
  • Comprehensive Mental Health Programme
  • Free online English lessons
  • Generous referral program
  • Training and workshops
  • Participation in international conferences

Job Details

Overview:

SOFTSWISS continues to expand the team and is looking for Brand Manager. We need a true, experienced professional who shares our culture and values.

Purpose of the role:

You will be responsible for shaping and driving the brand strategy for one or more B2B product lines, ensuring strong, consistent positioning across global markets. Your work will turn complex product insights into compelling brand narratives, support cross-functional alignment, and fuel integrated campaigns that enhance brand equity and drive business growth.

Key responsibilities:

  • Lead brand marketing initiatives for one or several B2B product lines within our portfolio
  • Own the brand positioning and messaging architecture in alignment with business strategy and product development 
  • Collaborate closely with Product, PR, Digital, Design, and Events teams to ensure a consistent brand voice across all touchpoints 
  • Develop integrated brand campaigns (from strategy to execution), working with both internal teams and external partners 
  • Translate complex product and market insights into clear, compelling narratives · Monitor brand health metrics, market trends, and competitor positioning – and turn them into actionable insights 
  • Support strategic marketing planning and brand guardianship at a global scale

Required Experience:

  • 4 years+ of experience in brand marketing, ideally in tech, SaaS, or B2B segments
  • Strategic mindset with the ability to distill complexity into clarity
  • Proven experience working with mature or evolving brand platforms
  • Strong understanding of integrated campaign planning and execution
  • A keen eye for storytelling - both visual and verbal - and attention to detail
  • Confidence to work across functions and cultures in a fast-paced international environment
  • Being able to adapt and change directions in an instant
  • High level of responsibility, punctuality, initiative, proactivity and strong can-do attitude
  • Advanced level of spoken and written English and Russian
  • Advanced use of Excel, Power Point, Google Docs

Our Benefits:

  • Full-time remote work opportunities and flexible working hours
  • Private insurance
  • Additional 1 Day Off per calendar year
  • Sports program compensation
  • Comprehensive Mental Health Programme
  • Free online English lessons with a native speaker
  • Generous referral program
  • Training, internal workshops, and participation in international professional conferences and corporate events.

Similar Jobs

Bazaar Voice - Senior Sales Operations Analyst - Tools Admin

Bazaar Voice

Bengaluru, Karnataka, India (Hybrid)
4 Months ago
Vendavo - Full Stack Software Engineer (CPQ)

Vendavo

Prague, Prague, Czechia (Hybrid)
2 Weeks ago
HHA Exchange - Manager, Customer Success

HHA Exchange

Minneapolis, Minnesota, United States (Hybrid)
1 Month ago
Palo Alto Networks - Revenue Operations Manager

Palo Alto Networks

Santa Clara, California, United States (On-Site)
2 Months ago
entrata - Regional Vice President of Sales | IC Role | Southeast Region

entrata

United States (Remote)
10 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Internet Brands - Senior Technical Project Manager

Internet Brands

El Segundo, California, United States (On-Site)
2 Months ago
Capgemini - Risk & Finance Cloud Consultant

Capgemini

Pune, Maharashtra, India (On-Site)
2 Months ago
Red Points - Brand Protection Intern

Red Points

Barcelona, Catalonia, Spain (On-Site)
4 Months ago
Alpha Sense - Mid-Market Account Executive, Corporate

Alpha Sense

London, England, United Kingdom (On-Site)
2 Months ago
Veeam Software - Middle/Senior C# Developer

Veeam Software

Czechia (Remote)
2 Months ago
Rippling - Implementation Manager

Rippling

United States (Remote)
2 Weeks ago
Miro - IT Administrator

Miro

Sydney, New South Wales, Australia (On-Site)
2 Weeks ago
appier - Technical Service Engineer

appier

Taipei City, Taiwan (On-Site)
2 Months ago
Coupa - Sr. Lead Software Engineer, Frontend

Coupa

Pune, Maharashtra, India (Hybrid)
3 Months ago
Diligent Corporation - Product Marketing Manager

Diligent Corporation

New York, United States (Hybrid)
3 Weeks ago

Get notifed when new similar jobs are uploaded

Jobs in Warsaw, Masovian Voivodeship, Poland

CD PROJEKT RED - Senior IT NetOps Administrator

CD PROJEKT RED

Warsaw, Masovian Voivodeship, Poland (On-Site)
1 Month ago
Keywords Studios - AI - Senior Research Associate (Prompts)

Keywords Studios

Silesian Voivodeship, Poland (On-Site)
4 Months ago
Activision - Principal Network Programmer

Activision

Warsaw, Masovian Voivodeship, Poland (On-Site)
2 Months ago
Autodesk - Sr. Frontend Engineer

Autodesk

Kraków, Lesser Poland Voivodeship, Poland (On-Site)
2 Months ago
TransPerfect - Gaming Localization Project Manager

TransPerfect

Warmian-Masurian Voivodeship, Poland (Hybrid)
4 Weeks ago
luxsoft - Senior .NET developer with AWS

luxsoft

Poland (Remote)
2 Months ago
Techland - QA Engineer

Techland

Warsaw, Masovian Voivodeship, Poland (On-Site)
9 Months ago
Techland - Security Engineer (Blue Team)

Techland

Wrocław, Lower Silesian Voivodeship, Poland (On-Site)
2 Months ago
mighty koi - Senior Technical Artist

mighty koi

Warsaw, Masovian Voivodeship, Poland (On-Site)
3 Months ago
dark passenger - Gameplay Programmer

dark passenger

Warsaw, Masovian Voivodeship, Poland (On-Site)
1 Month ago

Get notifed when new similar jobs are uploaded

Similar Category Jobs

Looks like we're out of matches

Set up an alert and we'll send you similar jobs the moment they appear!

About The Company

Poznań, Greater Poland Voivodeship, Poland (Remote)

Poznań, Greater Poland Voivodeship, Poland (Remote)

Warsaw, Masovian Voivodeship, Poland (Remote)

Warsaw, Masovian Voivodeship, Poland (Remote)

Poznań, Greater Poland Voivodeship, Poland (Remote)

Warsaw, Masovian Voivodeship, Poland (Hybrid)

Warsaw, Masovian Voivodeship, Poland (Remote)

Poznań, Greater Poland Voivodeship, Poland (Remote)

Warsaw, Masovian Voivodeship, Poland (Remote)

View All Jobs

Get notified when new jobs are added by SoftSwiss

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug