Channel Sales Engineer

The Channel Sales Engineer will be responsible for driving the adoption of Power Integrations’ full-kit product portfolio. This includes collaborating with Marketing and FAEs to develop tailored solutions, responding to sales inquiries, managing key accounts to ensure high customer satisfaction, identifying and engaging prospective customers, coordinating sample requests and order processing, and gathering customer feedback and market trends. Furthermore, the engineer will partner with internal sales teams and distribution channels to expand customer coverage and revenue, and deliver product training and application support to distribution partners to boost their sales effectiveness. The role requires a solid understanding of electronic components and systems.

Must Have

• Sales experience in the electronics industry.
• Bachelor’s degree in Electronics Engineering or a related field.
• Solid understanding of electronic components and systems.
• Proficient in English and Chinese (Mandarin) for communication.
• Strong interpersonal, negotiation, and presentation abilities.

• Product Promotion: Drive adoption of Power Integrations’ full-kit product portfolio by collaborating with Marketing and FAEs to develop tailored solutions that address key account requirements.
• Account Management: Respond promptly to sales inquiries and technical requests from focus accounts, ensuring high levels of customer satisfaction.
• New Business Development: Identify and engage prospective customers in target applications through cold calling and in-person outreach.
• Order & Sample Support: Coordinate sample requests and order processing; gather and report customer feedback and market trends.
• Channel Collaboration: Partner with internal sales teams and distribution channels to expand customer coverage and revenue.
• Distributor Enablement: Deliver product training and application support to select distribution partners to boost their sales effectiveness.

• Experience: 1–2 years in sales in the electronics industry (semiconductor experience is a plus).
• Education: Bachelor’s degree in Electronics Engineering or a related field.
• Technical Knowledge: Solid understanding of electronic components and systems (experience with AC-DC power conversion is advantageous).
• Languages: Proficient in English and Chinese (Mandarin) for both written and verbal communication.
• Skills: Strong interpersonal, negotiation, and presentation abilities; self-motivated and results oriented.