1. Analyze game mechanics and selling points, understand user preferences and secondary creation trends, and output targeted creative material inspiration;
2. Assist creative planners in liaising with suppliers, follow up on production and supervision, and categorize and organize creative materials;
3. Responsible for sorting out and researching advertising creatives for different games on various media platforms, and refining methodologies;
4. Familiar with advertising materials and user characteristics of domestic media platforms, regularly track competitor trends and social media player discussions;
5. Familiar with basic advertising delivery data indicators, and promptly optimize, adjust, and iterate creative directions based on material data and feedback.
1. Love Nikki, have a unique understanding of fashion matching and photography, be familiar with the Nikki IP and player community, and be a Papergames player, long-term interns preferred;
2. Have a big imagination and be good at creating memes, possess certain creative output ability, advertising/screenwriting/film and television/visual design and other related majors preferred;
3. Possess the ability to independently write video scripts and produce simple videos and flat designs, proficient in tools such as PS, PR, and CapCut preferred;
4. Possess strong logical thinking and good communication and expression skills.