Data Analyst

3 Years ago • 2 Years +

Job Summary

Job Description

The Data Analyst will be responsible for gathering and processing raw data, conducting in-depth analysis of data trends, and developing statistical models for forecasting. They will also identify business insights and opportunities based on their analyses. The role requires proficiency in data analysis tools and experience in advertising, media planning, or media research. They will be involved in using data and technology to design media solutions that empower clients to measure, reach and influence consumers in the real world. The candidate will also be responsible for developing and maintaining weighting methodologies and sampling techniques.

Must have:

Gather and process raw data at scale.
Conduct deep dives into data trends.
Develop and maintain weighting methodologies.
Analyse historic trends and construct models.
Bachelor's degree in a related field.
Experience in trend analysis and statistics.
Proficient in data visualization tools.
2+ years of experience in advertising/media planning.

14 skills required

14 skills required for this role

Add these skills to join the top 1% applicants for this job

construct

google-analytics

data-visualization

python

sql

tableau

microsoft-excel

data-analytics

excel

leadership

mathematical

innovation

forecasting-budgeting

ms-office

Job Details

Company Description

Who we are: We Move Walls To Measure, Reach, and Influence Real People in Physical Spaces The digital disruption of out-of-home advertising has presented us with an opportunity for innovation and leadership. We use data and technology to design media solutions that empower our clients to measure, reach and influence consumers in the real world. In simple terms, we have created the industry platform for Outernet. Our proficiency in these fields has lead to us being recognised with more than 25 global and regional awards for media innovation, technology, and business leadership. If you think that you can lead the team to greater achievements, this is the right role for you.

Company Website : www.movingwalls.com

Job Description

We want you to:

Gather and process raw data at scale (including writing scripts, web scraping, calling APIs, write SQL queries, etc).
Conduct deep dives into data trends and potential data irregularities using advanced analytics and statistical methods
Develop, validate, and maintain weighting methodologies, sampling techniques, outlier detection, and statistical modelling for new and existing products
Analyse historic trends and construct a mathematical model for forecasting
Identify business insights, trends and opportunities based of your analyses

Qualifications

You have:

Bachelor's degree or higher in Mathematics, Statistics, Computer Science, Quantitative Sciences or other related fields
Experience in trend analyses, multivariate statistics, bias reduction, data aggregation techniques & automation
Domain expert in areas such as demography, sampling, statistical modelling, audience measurement, and weighting
Proficient in Microsoft Excel, Python, R, Tableau or other data visualization tools
Proficiency with Social Analytics tools such as Google Analytics, Omniture Sitecatalyst, Webtrekk.
2+ years of experience in Advertising/ Media Planning/ Media Research