Data Analyst - Base44 Marketing

12 Minutes ago • 2 Years +
Data Analysis

Job Description

Base44, a part of Wix, is seeking a Data Analyst to lead analysis across the user journey, from discovery to app usage and business impact. The role involves owning the data lifecycle, defining measurement maps, identifying patterns, and building trustworthy reporting to enable fast decision-making. This position is crucial for building the analytical backbone of a fast-growing AI-powered platform that empowers users to create custom software applications using natural language.
Must Have:
  • Lead analysis across the Base44 user journey.
  • Own the data lifecycle from question clarification to final story.
  • Define business questions and establish a coherent measurement map.
  • Identify patterns and translate findings into business implications.
  • Build trustworthy reporting to enable fast decision-making.
  • 2+ years of experience as a data/business analyst.
  • Ability to connect data to business objectives and transform complex data into a coherent story.
  • Highly analytical with exceptional attention to detail.
  • Deep understanding of user funnels, monetization strategies, onboarding, adoption, and retention.
  • Strong proficiency in SQL and data manipulation tools.
  • Expertise in data visualization, storytelling, and communication.

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Job Description

  • Lead analysis across the Base44 user journey, including how people discover Base44, what they create, whether apps get to real usage and value, and how it affects the business
  • Own the data lifecycle from clarifying the question to data quality and the final story; Challenge the “why” and “how,” ai nd drive solutions
  • Set up the analytical backbone of this fast growing product by defining the business questions, establishing a coherent measurement map and reporting logic everyone can use
  • Identify patterns and anomalies across users, markets, and time, and translate findings into clear business implications
  • Enable decisions at speed by building trustworthy reporting that supports day-to-day prioritization and leadership readouts

Qualifications

  • 2+ years of experience as a data/business analyst (preferably for an tech company)
  • Ability to connect data to business objectives, and transform complex data into a coherent story that drives business outcomes
  • Highly analytical with exceptional attention to detail and a track record of delivering precise, data-backed insights
  • Deep understanding of user funnels, monetization strategies, and focus on onboarding, adoption, and retention
  • Strong proficiency in SQL and/or other data manipulation and analysis tools
  • Expertise in data visualization, storytelling, and communication to present insights clearly and impactfully
  • Comfortable working in a fast-paced environment and collaborating with multidisciplinary teams to meet business needs
  • Curious and proactive, with the ambition to learn and grow as the product scales

Additional Information

We're Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform empowers anyone to create custom software applications using natural language—no traditional coding required. Operating like a startup within Wix, we're fast, collaborative, and focused on turning complex problems into simple, powerful solutions.

We exist for creators, solo founders, startups, entrepreneurs, side hustlers, and everyone who wants to turn their ideas into reality. Whether you're launching a product, validating a concept, or exploring a hunch, Base44 helps you build it.

Since joining Wix, the user base has grown 10x, and in the Marketing Data team we’re building the analytics backbone that will point us to where we go next.

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