Digital Data Specialist - GA4 Analytics

Company Description

Blend is a premier AI services provider, committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people. With a mission to fuel bold visions, Blend tackles significant challenges by seamlessly aligning human expertise with artificial intelligence. The company is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy. We believe that the power of people and AI can have a meaningful impact on your world, creating more fulfilling work and projects for our people and clients. For more information, visit www.blend360.com

We are seeking a to contribute to our next level of growth and expansion

Job Description

We are seeking a skilled Digital Analytics Implementation Specialist with strong expertise in GA4, mobile app tracking, and tag management solutions. The ideal candidate will be hands-on with technical implementations, troubleshooting, and server-side tracking, while collaborating with cross-functional teams and third-party vendors to ensure accurate and scalable analytics solutions.

Responsibilities

• Lead and execute GA4 technical implementations, including web and app tracking.
• Manage mobile app analytics tracking with a strong focus on Firebase SDK.
• Debug and troubleshoot complex issues across analytics implementations, including third-party integrations.
• Configure and maintain Adobe Launch (Tag Manager) implementations.
• Implement and monitor integrations with third-party vendors (e.g., DoubleClick, Meta, ContentSquare, etc.).
• Work with Google Tag Manager (server-side) and support server-side tracking setups on Google Cloud Platform (GCP).
• Ensure data accuracy, quality, and governance across all tracking frameworks.
• Collaborate with product, engineering, and marketing teams to align tracking with business objectives.

Qualifications

• 4+ years of experience in digital analytics implementation.
• Strong expertise in GA4 setup and configuration (web and mobile).
• Hands-on experience with Firebase SDK for app tracking.
• Proficiency in debugging and troubleshooting tagging/analytics issues.
• Practical experience with Adobe Launch (Tag Manager).
• Exposure to third-party vendor integrations (DoubleClick, Meta, ContentSquare, etc.).
• Knowledge of server-side tracking using GTM server-side and GCP.
• Strong analytical and problem-solving skills.
• Excellent communication and cross-functional collaboration skills

Additional Information

📚 Learning Opportunities:

• Certifications in AWS (we are AWS Partners), Databricks, and Snowflake.
• Access to AI learning paths to stay up to date with the latest technologies.
• Study plans, courses, and additional certifications tailored to your role.
• Access to Udemy Business, offering thousands of courses to boost your technical and soft skills.
• English lessons to support your professional communication.

Travel opportunities to attend industry conferences and meet clients.

👩‍🏫 Mentoring and Development:

• Career development plans and mentorship programs to help shape your path.

🎁 Celebrations & Support:

• Special day rewards to celebrate birthdays, work anniversaries, and other personal milestones.
• Company-provided equipment.

⚖️ Flexible working options to help you strike the right balance.

Other benefits may vary according to your location in LATAM. For detailed information regarding the benefits applicable to your specific location, please consult with one of our recruiters.