Digital Trading Director (M/F) - Permanent Contract

Joining Publicis Media Trading means not only space trading but also being at the heart of the strategy, directly linked with our Consulting teams and advertisers. You will be a key player in campaigns where our experts and their expertise are crucial. You will support our media agencies and their clients in digital display/programmatic activations, deploying various levers (video, display, native, performance) and utilizing market DSPs to meet client KPIs.

Must Have

• Supervise and support the implementation of the trading strategy for a client portfolio
• Coordinate projects with other digital expertises (SEO, multiscreen, etc.)
• Challenge and deploy partner strategies
• Build, pilot, and value the negotiation tactic
• Represent and promote the agency's expertise during client tenders
• Manage administrative and financial processes for your scope
• Master the digital trading, social media, and programmatic ecosystem
• Master the business sector and commercial challenges of your clients
• Manage your team, support career development, and manage staffing
• Hold a Master's degree in business school
• Possess over 7 years of experience as a Digital Media Trader
• Demonstrate pedagogy, team leadership, and Digital Media expertise
• Exhibit strategic vision and ability to influence at management levels
• Be convincing with strong negotiation and networking skills
• Be comfortable with numbers and analysis of advertising market KPIs (CPM, CPC, CPL)
• Be proficient in written and spoken French and English

Perks & Benefits

• Modern, collaborative, and friendly workspaces and relaxation areas
• Remote work possible 2 days a week
• Numerous training opportunities: Bastille Academy, +30,000 e-learning modules, including certifications, in partnership with LinkedIn Learning on the proprietary Marcel platform
• Transparent Talent policy
• Numerous events for learning, exchanging, and celebrating

Company Description

Publicis Groupe, a leader in communication, brings together a community of 27 agencies and fosters a unique model combining creation, media, data, and technology to support its clients across all marketing and advertising expertise. Agencies owe their success to committed teams and personalities who face the pace of societal changes and open new paths through innovation.

Publicis Media is composed of agencies such as Zenith, Starcom, Blue 449, Performics, Spark Foundry, Publicis Sport, Publicis Media Connect, as well as expertise centers in innovation such as Social Media, Performance Marketing and Digital, Data, Content, Search, Tech, and Commerce. Publicis Media supports its clients in today's complex media universe and deploys its expertise across all levers and touchpoints.

Job Description

Joining Publicis Media Trading means not only space trading but also being at the heart of the strategy, directly linked with our Consulting teams and advertisers. It means being a key player and a decisive point in campaigns where our experts and their expertise are crucial. 🔑

You will be responsible for supporting all our media agencies and their clients in their digital display/programmatic activations. You will thus be in charge of deploying a large number of levers (video, display, native, performance, etc.) and you will use the majority of market DSPs to meet our clients' KPIs. 🧑‍💻

Reporting to the Digital Media Trading expertise center, under the responsibility of a Pole Director, you are responsible for the proper deployment and operational monitoring of your team's programmatic campaigns, as well as their management. Your main missions will be as follows:

• Media Planning: you supervise and support the implementation of the trading strategy for a client portfolio; you coordinate projects with other digital expertises (SEO, multiscreen, etc.) to build an effective trading strategy.
• Negotiation: you are able to challenge and deploy partner strategies; you build, pilot, and value the negotiation tactic. Client/agency relationship: you are a digital media expert and are able to represent and promote the agency's expertise during client tenders.
• Administrative/financial management: you are responsible for managing the administrative and financial processes within your scope.
• Business knowledge: you master the digital trading, social media, and programmatic ecosystem, as well as the business sector and commercial challenges of your clients.
• Management: responsible for your team, you support career development and manage staffing (workload, resource allocation, HR processes, etc.).

Qualifications

You hold a Master's degree from a business school and have over 7 years of experience as a Digital Media Trader, ideally within an agency. Your pedagogy, your ability to unite a team, and your expertise in Digital Media are recognized. You have a strategic vision and are able to influence at management levels. You are convincing, have strong negotiation and networking skills.

📈 You are comfortable with numbers and the analysis of advertising market KPIs (CPM, CPC, CPL, etc.). You are proficient in written and spoken French and English.

You wish to join a team of passionate people who want to share their knowledge and strengthen your skills so that you can evolve within an exciting industry, for prestigious clients!

Additional Information

Our offices are located in Paris in the 17th arrondissement in an ideal working environment for your development.

📣 Good to know:

🚀 Modern, collaborative, and friendly workspaces and relaxation areas.

💻 Remote work is possible 2 days a week.

📖 Numerous training opportunities: Bastille Academy, +30,000 e-learning modules accessible, including certifications, in partnership with LinkedIn Learning on the proprietary Marcel platform.

🧑‍🎤 A transparent Talent policy.

🎉 Numerous events for learning, exchanging, and celebrating.

Viva La Différence!

This Publicis Groupe philosophy has always demonstrated our commitment to diversity and the conviction that our talents are our greatest wealth and our best asset.

We thus value all singularities, without distinction of age, sex, skin color, social origin, religion, or sexual orientation... only competence and energy count! We encourage all qualified applications and will be happy to support you throughout the recruitment process, in a personalized manner.