Head of Strategy, Liquid Media

Team Liquid

Job Summary

Liquid Media is a boutique creative marketing agency that builds brands through culture, creators, and community. The Head of Strategy guides strategy and planning across the agency’s current client roster, sets clear strategic standards, works across creative and delivery teams, supports business development, and contributes to agency thought leadership. This senior, hands-on role focuses on turning insights into actionable work.

Must Have

  • Ability to guide strategy across multiple clients and workstreams in a fast-paced agency environment
  • Experience working across creative, account, and production teams
  • Demonstrated involvement in new business pitches and growth initiatives
  • Strong presentation, storytelling, and client-facing communication skills
  • Track record of turning insights into actionable strategy and clear creative direction

Good to Have

  • Experience working with gaming, entertainment, or youth-driven audiences
  • Deep familiarity with gaming culture, platforms, and communities
  • Experience contributing to agency POVs, thought leadership, or industry visibility efforts

Perks & Benefits

  • Health insurance
  • Paid time off
  • Paid holidays
  • Retirement-related benefits

Job Description

The Opportunity:

Liquid Media is a boutique creative marketing agency that builds brands through culture, creators, and community. We deliver measurable results across strategy, content, and influencer marketing for partners spanning gaming, sports, entertainment, and culture.

The Head of Strategy guides strategy and planning across the agency’s current client roster while helping shape how the agency thinks, briefs, and shows up in the market. This role sets clear strategic standards for client work, works across creative and delivery teams, supports business development through strong strategic thinking, and contributes meaningfully to agency thought leadership.

This is a senior, hands-on role for someone who thrives in an agency environment and knows how to turn insight into work that actually ships.

What You'll Be Doing:

  • Strategy & Planning
  • Guide strategy and planning across the agency’s current client roster, ensuring consistently strong strategic thinking from brief through delivery
  • Cross-Functional Partnership
  • Work in close partnership with Account, Business Development, Production, and Creative teams to shape strategy, execution, and outcomes across client and agency initiatives
  • Client Partnership
  • Serve as a senior strategic partner to clients, helping guide brand, communications, and go-to-market direction
  • Creative Briefing
  • Translate complex business needs into clear, compelling creative briefs that unlock great work
  • Business Development Support
  • Partner with the Director of Business Development to support new business efforts through strategic framing, positioning, and pitch development
  • Contribute strategic POVs, frameworks, and narratives that strengthen the agency’s new business story
  • Thought Leadership
  • Play an active role in agency thought leadership, including POV development, trend analysis, and industry-facing content
  • Strategic Quality & Team Development
  • Establish and uphold the strategic quality bar across client work and internal outputs
  • Mentor and develop strategists and planners as the function grows

What You'll Need:

  • 8 to 12+ years of experience in strategy or planning, with substantial prior agency experience strongly preferred
  • Proven ability to guide strategy across multiple clients and workstreams in a fast-paced agency environment
  • Experience working across creative, account, and production teams
  • Demonstrated involvement in new business pitches and growth initiatives
  • Strong presentation, storytelling, and client-facing communication skills
  • Track record of turning insights into actionable strategy and clear creative direction

You'll Earn Bonus Points If You Have:

  • Experience working with gaming, entertainment, or youth-driven audiences
  • Deep familiarity with gaming culture, platforms, and communities
  • Experience contributing to agency POVs, thought leadership, or industry visibility efforts

Salary Range (U.S.-based role):

The anticipated base salary range for this position is $130,000 – $150,000.

Actual compensation will be determined based on job-related factors such as skills, experience, education, internal equity, and geographic location, where applicable and permitted by law.

Benefits & Other Compensation:

This position is eligible for company-provided benefits, which may include health insurance, paid time off, paid holidays, and retirement-related benefits, subject to plan terms and eligibility requirements.

6 Skills Required For This Role

Team Management Cross Functional Communication Game Texts Storytelling Influencer Marketing

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