Email & B2B Marketing Specialist - Temporary

4 Weeks ago • All levels • Marketing

About the job

Job Description

This temporary Email & B2B Marketing Specialist role at Wizards of the Coast supports the Wizards Play Network team. Responsibilities include building and managing email campaigns promoting new products and in-store events, driving retailer engagement, and supporting research initiatives. The role involves end-to-end campaign ownership, from copywriting and coding to reporting on results. Collaboration with cross-functional teams, localization teams, and external vendors is crucial. The ideal candidate has proven email marketing and copywriting experience, proficiency in HTML, Microsoft Excel, and Braze, and strong communication and problem-solving skills.
Must have:
  • Email marketing and copywriting experience
  • Proficiency in HTML, Excel, and Braze
  • Strong communication & collaboration skills
  • End-to-end campaign ownership
  • Data analysis and reporting
Good to have:
  • Experience with Tableau or Smartsheets
Perks:
  • Extended Health Care
  • Dental
  • Employer-sponsored life and AD&D coverage
  • Paid Sick Leave
  • Paid Time Off
  • Holiday Pay
  • Medical
  • Vision
  • Health savings accounts
  • Employee assistance program
  • 401(k) retirement plan
  • Employee Stock Ownership Plan

At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering® and Dungeons & Dragons® to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in!

 

We are seeking a skilled Email and B2B Marketing Specialist to join our dynamic team. The successful candidate will work with cross-functional teams—planning, building, managing, deploying, and reporting on email campaigns to support the Wizards Play Network team in B2B communications. We are seeking an individual who is diligent, a strong communicator, has a robust digital toolset, and is an outstanding email marketer.


What You'll Do:

  • Build Trade email campaigns that promote new product launches and in-store event participation, drive retailer engagement, support research efforts, and drive other key initiatives for the Wizards Play Network.
  • End-to-end ownership of email campaigns, including copy writing, coding, reviewing data-sets, proofing, sending, and delivering robust reports on results.
  • Collaborate with key partners, meeting regularly to aligning communications alongside other channels and implementing strategies to elevate impact of efforts.
  • Deliver consecutive campaigns while leading copy localization, taking in new requests, and handle a robust and shifting calendar. Iterate and improve processes.
  • Coordinate with localization teams to send and receive local language variations.
  • Provide support to in-store marketing campaigns, including driving execution and go-to-market support.
  • Collaborate with the Content Manager, internal teams, external vendors, regional partners, and Trade team to improve communication strategies, support administration tasks, and enable go to market execution.
     

What You'll Bring:

  • Proven experience in email marketing and copy writing.
  • Proficiency in HTML, Microsoft Excel, and Braze.
  • Strong interpersonal skills and attention to detail.
  • Proficiency in working cross-functionally and collaborating within a team.
  • Excellent problem-solving skills and database management experience.
  • Ability to manage multiple tasks simultaneously.


Nice to Have:

  • Experience in Tableau or Smartsheets.

 

Additional Details:

Please note that this is a contract role providing services to Wizards through an external staffing partner. If you are selected for this role, you will be employed by Eastridge and will not be an employee of Wizards.

  • Employment Type: Contractor/Temporary
  • Location: Fully Remote
  • Duration: 6 months 
  • Pay Range: $27-42/hour

 

In compliance with local law, we are disclosing the hourly pay range for this role.

Eastridge offers Canadian based Wizards temporary worker a comprehensive benefits package, including:

  • Extended Health Care
  • Dental
  • Employer-sponsored life and AD&D coverage
  • Paid Sick Leave, Paid Time Off, and Holiday Pay (Variable by province)

Eastridge offers US based Wizards temporary workers a comprehensive benefits package, including:

  • Medical
  • Dental
  • Vision
  • Health savings accounts
  • Employee assistance program
  • 401(k) retirement plan
  • Employee Stock Ownership Plan
  • Paid Sick Leave (variable based on location)
  • Paid Time Off and Holiday Pay

 

 

We are an Equal Opportunity / Affirmative Action Employer

The above is intended to describe the general content of and the requirements for satisfactory performance in this position. It is not to be construed as an exhaustive statement of the duties, responsibilities, or requirements of the position.

 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you are selected to move forward in our application process and need to request an accommodation, please let your recruiter or coordinator know.

 

In compliance with local law, we are disclosing the compensation range for this role. The range listed is just one component of Wizards of the Coast’s total compensation package for employees. Employees may also be eligible for annual and long-term incentives. In addition, Wizards of the Coast provides a variety of benefits to employees. Here’s a look at what your benefits package may include: Medical, Dental & Vision Insurance, Paid Vacation Time & Holidays, Generous 401(k) match, Paid Parental Leave, Volunteer Program, Employee Giving & Matching Gifts Programs, Tuition Reimbursement, Product Discounts, and more.

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About The Company

Hasbro is a leading toy and game company whose mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play. Hasbro delivers engaging brand experiences for global audiences through toys, consumer products, gaming and entertainment, with a portfolio of iconic brands including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, Hasbro Gaming, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands.

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