Responsible for exploring and establishing the domestic esports system for "Yuangguang 84", and formulating long-term development strategies. This includes creating strategies for core esports events, combining product characteristics and user insights to lead the completion of creative planning solutions for events, and assisting in game distribution. The role involves identifying the needs of different types of esports users and developing strategies, as well as establishing event viewing metrics and monitoring mechanisms to optimize indicators based on user feedback and event data, promoting the promotion and dissemination of event content and topics on external platforms and communities.