Executive Director, Editorial Performance

1 Month ago • 10 Years + • Editorial • $180,000 PA - $210,000 PA

Job Summary

Job Description

The Executive Director, Editorial Performance, will lead the SEO and answer engine optimization efforts globally for Condé Nast. This role involves developing and implementing SEO strategies, optimizing content, driving commerce, and managing SEM campaigns. The candidate will collaborate with editors, build relationships, and provide guidance to senior leadership. The responsibilities also include leading a global team, overseeing training programs, and adapting to the evolving SEO landscape. The successful candidate will ensure the strategy optimizes the performance of all areas of content, intent-driven commerce and SEM (for subscriptions and other DTC areas).
Must have:
  • Lead an editorial SEO team
  • Deep experience in content and commerce SEO
  • Experience of SEM and paid campaigns
  • Excellent communication and organizational skills
  • 10+ years of experience in SEO and editorial roles
Good to have:
  • Experience living or working internationally
  • A second language is a plus

Job Details

Condé Nast is a global media company producing the highest quality content with a footprint of more than 1 billion consumers in 32 territories through print, digital, video and social platforms. The company’s portfolio includes many of the world’s most respected and influential media properties including Vogue, Vanity Fair, Glamour, Self, GQ, The New Yorker, Condé Nast Traveler/Traveller, Allure, AD, Bon Appétit and Wired, among others.

Job Description

Location:

New York, NY

Condé Nast is seeking an Executive Director, Editorial Performance. This is a senior role and an exciting opportunity to lead Editorial Performance––including SEO and answer engine optimization––at Condé Nast globally. The successful candidate will be based in Condé Nast’s New York City office. This team supports content and commerce teams, plus SEM for the DTC business.

Deep knowledge of SEO and significant editorial and affiliate experience is a must. The ideal candidate will quickly evolve and formulate a clear strategy that will accelerate the organization in SEO and audience strategies to optimize for all search engines, Google channels (including Discover & News), and answer engines. They will build relationships and partnerships and evangelize strategies throughout the organization. 

We are seeking a forward thinker, a candidate who can provide clear, big picture strategy for the business and brands at a time when search is changing and answer engines are fast evolving. 

The successful candidate will quickly develop an understanding of the DNA and editorial voice of each brand, and will gain trust with a range of stakeholders including, but not limited to, Editors in Chief, the Commerce team, ELT and senior leadership. This person will be a close partner of the SVP, Commerce and the wider Shopping (affiliates) team.

Reporting to the VP, Audience Strategy, the successful candidate will have experience in revenue-driving SEO strategies focusing on high-purchase intent. They will be confident in delivering guidance, and be fast to work with editors to implement turnaround strategies to drive corrective performance. 

They will be able to manage up to ELT and senior stakeholders, alerting them to key changes in SEO, AI answer engines, and audience impacts.

The Executive Editor, Editorial Performance, will lead a stellar, global team that delivers SEO & answer engine trainings, guidance and recommendations to our brands, and tracks implementation and success.

Key Duties & Responsibilities

  • Lead, evolve and execute a clear SEO strategy for Condé Nast brands globally 

  • Ensure the strategy optimizes the performance of all areas of content (tentpoles, news, evergreen), intent-driven commerce and SEM (for subscriptions and other DTC areas)

  • After quickly building rapport with senior editors, work with teams to implement new and evolving strategies

  • Provide both big picture strategy and timely updates to guide ELT and senior leaders in changes in the search landscape and opportunities

  • Lead a critical central team: growing each individual, and supporting each person’s personal development

  • Envisage and oversee trainings that upskill content teams

Essential Skills & Requirements

The ideal candidate will have vast technical experience of data and analysis, plus have inspirational leadership skills – and brevity in raising a voice and driving change.

  • Exceptional leader, with experience in leading an editorial SEO team

  • Deep experience in content and commerce SEO

  • Experience of SEM and paid campaigns (such as to drive subscriptions)

  • Excellent communication and organizational skills 

  • Strong influencing skills 

  • Able to explain complex issues in a way that global partners can understand

  • Able to pivot or regroup the team as the changing nature of SEO requires

  • Set priorities and align the team based on critical business needs

  • 10+ years experience in SEO and editorial roles

  • Experience living or working internationally is a plus

  • A second language is not essential but an advantage (we publish in English, French, Spanish, German, Chinese and Japanese)

The expected base salary range for this position is from $180,000-$210,000. Salary offers are based on a wide range of factors including but not limited to relevant skills, training, experience, and education.

In addition to salary and a generous employee benefits package, successful candidates may also be eligible to receive discretionary bonus compensation.

What happens next?

If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.

Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.

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