HIMEHINA | Marketing Staff

1 Month ago • All levels • Marketing • $3,600,000 PA - $6,000,000 PA

Job Summary

Job Description

This role involves activating and expanding the fan community for the virtual artist "HIMEHINA" at Studio LaRa. You will have the opportunity to create new value as a virtual artist at the forefront of the entertainment industry. If you have knowledge and sensibility in the music industry, as well as planning and project management skills, you can freely generate new expressions and experiences unique to virtual artists. The responsibilities include data analysis and reporting, fan analysis and persona setting, analyzing fan behavior data and extracting insights, planning and executing fan community operation strategies, measuring the effectiveness of measures and reporting, planning and executing promotion strategies for merchandise sales and events, and negotiating and coordinating with external partners.
Must have:
  • Marketing practical experience
  • SNS marketing practical experience
  • Community management practical experience
  • Data analysis skills (Google Analytics, SQL, etc.)
  • Logical thinking ability
  • Communication ability
Good to have:
  • Marketing experience in the entertainment industry
  • Knowledge of influencer marketing
  • Experience planning and managing fan events

Job Details

仕事内容

Studio LaRaにて、バーチャルアーティスト「HIMEHINA」のファンコミュニティの活性化と拡大を担当していただきます。
この仕事を通じて、エンターテインメント業界の最前線で、まだ世の中に存在しないバーチャルアーティストという新しい価値を生み出すことができます。

音楽業界の知識と感性、企画力とプロジェクトマネジメント能力があれば、バーチャルアーティストならではの新しい表現や体験を自由な発想で生み出していくことができるでしょう。Studio LaRaという最高にクリエイティブな環境の中で、あなたの可能性を存分に発揮してください。

【具体的な仕事内容】
・データ分析とレポーティング
・ファン層の分析とペルソナ設定
・ファンの行動データ分析とインサイト抽出
・ファンコミュニティ運営戦略・性化の立案と実行
・施策の効果測定とレポーティング
・グッズ販売やイベントのプロモーション戦略立案と実行
・外部パートナーとの折衝・調整

必須スキル

・マーケティング実務経験
・SNSマーケティングの実務経験
・コミュニティ運営の実務経験
・データ分析スキル(Google Analytics、SQLなど)
・論理的思考力とコミュニケーション能力

歓迎スキル

・エンターテインメント業界でのマーケティング経験
・インフルエンサーマーケティングの知見
・ファンイベントの企画・運営経験

求める人物像

・Brave groupのパーパス『世界に、日本の冒険心を』・ミッション『80億の、心をうちぬけ』を一緒に体現できる方
・自発的な貢献意欲を発揮し、新しい事への挑戦を楽しめる方
・試行錯誤をしながら自己成長を実感したい方
・自身の仕事に責任を持ち圧倒的スピードで実行できる方
・妥協せず細かい部分まで品質にこだわれる方
・互いにリスペクトしチームで業務を遂行できる方

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