Job Description
We are seeking a Marketing Manager with a blend of creative design expertise, brand consistency, and digital growth, coupled with strong project management and partnership marketing skills. This hands-on role involves producing high-quality creative assets, managing marketing initiatives, supporting partnerships, and upholding brand excellence across a growing franchise network in the beauty and wellness industry. You will collaborate with the Director of Marketing & Communications and a cross-functional team to drive campaigns, support franchisees, and manage creative projects to enhance brand awareness, generate leads, and boost retention.
Good To Have:
- Agency or beauty/wellness experience preferred.
Must Have:
- Maintain brand standards and develop digital marketing programs.
- Support content development across website, social, email, and print.
- Build and send segmented email campaigns using tools like HubSpot or Mailchimp.
- Coordinate paid and organic social media support with tools like Hootsuite.
- Provide partnership support with other companies.
- Track and report marketing performance using GA4, CRM, and social insights.
- Manage partner marketing initiatives, including co-branded campaigns.
- Oversee franchisee-facing portals and marketing toolkits.
- Collaborate with vendors for timely project delivery.
- Manage timelines, approvals, and deliverables with project management tools.
- 3-5 years of experience in marketing, communications, or design.
- Strong creative design skills in Adobe Creative Suite and Canva.
- Experience with email marketing tools (ActiveCampaign, HubSpot, Mailchimp).
- Familiarity with website management (WordPress or similar CMS) and basic on-page SEO.
- Strong understanding of analytics tools (Google Analytics 4, social insights).
- Excellent organizational and communication skills; able to manage multiple projects and vendors.
- Experience with social media scheduling and management (Hootsuite or similar).
- Bachelor’s degree in Marketing, Design, or related field (or equivalent experience).
Perks:
- Dynamic and collaborative work environment.
- Opportunities for professional growth and development.
- Chance to work on diverse projects and partnerships.
- Remote work (Monday - Friday, 40 hours a week, no weekends).
- 10 business days vacation a year.
- 5 National Holidays a year.
- 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day).
- Parental Leave.
- Health Care Reimbursement.
- Active Lifestyle Reimbursement.
- Quarterly Home Office Reimbursement.
- Payroll Deduction Purchase Plans.
- Longevity Bonus.
- Continuous Learning Bonus.
- Access to Training and Professional Development Platforms.
Description
We are seeking a Marketing Manager who blends creative design expertise, brand consistency, and digital growth with strong project management and partnership marketing skills. This role is ideal for a hands-on designer who can produce high-quality creative assets, manage marketing initiatives, support partnerships, and uphold brand excellence across a growing franchise network in the beauty and wellness industry.
You’ll work closely with the Director of Marketing & Communications and a cross-functional team of seven to drive campaigns, support franchisees, and manage creative projects that enhance brand awareness, generate leads, and boost retention.
Key responsibilities:
- Maintain brand standards across corporate and franchisee-facing channels and develop digital marketing programs.
- Support content development across website, social, email, and print.
- Build and send segmented email campaigns (HubSpot, Mailchimp, or similar).
- Coordinate paid and organic social media support using Hootsuite or similar.
- Partnership support with other companies.
- Track and report marketing performance (GA4, CRM, and social insights).
- Manage partner marketing initiatives, including co-branded campaigns and creative assets.
- Oversee franchisee-facing portals and marketing toolkits.
- Collaborate with vendors to ensure timely project delivery.
- Manage timelines, approvals, and deliverables using project management tools (Asana, Jira, or similar tools).
Requirements
- 3–5 years of experience in marketing, communications, or design (agency or beauty/wellness experience preferred).
- Strong creative design skills in Adobe Creative Suite and Canva.
- Experience with email marketing tools (ActiveCampaign, HubSpot, or Mailchimp).
- Familiarity with website management (WordPress or similar CMS); basic on-page SEO.
- Strong understanding of analytics tools (Google Analytics 4, social insights).
- Excellent organizational and communication skills; able to manage multiple projects and vendors.
- Experience with social media scheduling and management (Hootsuite or similar).
- Bachelor’s degree in Marketing, Design, or related field (or equivalent experience).
What We Offer:
- A dynamic and collaborative work environment.
- Opportunities for professional growth and development.
- The chance to work on diverse projects and partnerships.
- This is a central role that will allow you to make an impact in the team and manage multiple projects.
Benefits
- Work remotely Monday - Friday, 40 hours a week (no weekends)
- Vacation: 10 business days a year
- Holidays: 5 National Holidays a year
- Company Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day)
- Parental Leave
- Health Care Reimbursement
- Active Lifestyle Reimbursement
- Quarterly Home Office Reimbursement
- Payroll Deduction Purchase Plans
- Longevity Bonus
- Continuous Learning Bonus
- Access to Training and Professional Development Platforms
- Did we mention it's REMOTE?!!
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