Marketing Specialist

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re seeking a Marketing Specialist for an exciting opportunity in Ventura, CA. This is a 3-month contract role, fully onsite, five days a week.

In this role, you’ll oversee and optimize acquisition marketing efforts for our client, acting as the main liaison between internal teams and external media agencies or publishers. You’ll ensure smooth execution of paid campaigns while driving performance through data-driven insights and strategic collaboration.

Marketing Specialist Responsibilities:

• Act as the day-to-day liaison with external agencies managing paid social, video, and programmatic campaigns; escalate strategic questions or recommendations to leadership as needed.
• Review campaign performance with agency partners, evaluate insights and recommendations, and ensure optimizations are aligned with broader business objectives.
• Oversee budget management: review and approve monthly spend forecasts, monitor pacing, reconcile planned vs. actual spend, and ensure fiscal accountability with agencies.

Marketing Specialist Qualifications:

• 2+ years of experience managing digital media campaigns, either through agency partnerships or in-house marketing teams.
• Familiarity with a range of digital ad platforms (Google Ads, Reddit Ads, DSPs/Programmatic Display, Pinterest Ads, Snapchat Ads) and their role in the broader media mix.
• Proficiency in GA4 and understanding of marketing attribution platforms.