Marketing Specialist– Game Publishing
Job Description
- Knowledge and personal interest in anime-style games or games popular among female players
- Bachelor’s degree in Marketing, Business, or a related field
- Study or living experience in North America or Europe
- Deep understanding of local gaming landscape, user preferences, marketing channels and tactics
- Passion for video games
- Ability to work as part of a team and coordinate effectively across time zones
- Proactive, results-driven, and eager to take initiative in a fast-paced environment
Job Description
1. Develop and execute comprehensive marketing campaigns tailored to the North American and European markets, including online/offline activations, pop-up events, and experiential marketing initiatives.
2. Identify and secure local partnership opportunities, creating collaborative campaigns that align with project goals and foster long-term relationships.
3. Monitor local market trends, competitor activities, and successful campaigns, regularly sharing insights with the team to inform strategy.
4. Contribute to daily operations and version-update campaigns, including planning and executing related marketing activities.
Job Requirements
1. Bachelor’s degree in Marketing, Business, or a related field. Must have study or living experience in North America or Europe, with a deep understanding of the local gaming landscape, user preferences, and prevalent marketing channels and tactics.
2. A passion for video games is essential. Knowledge and personal interest in anime-style games or games popular among female players is a significant advantage.
3. Ability to work as part of a team and coordinate effectively across time zones, adapting to different working hours as needed.
4. Proactive, results-driven, and eager to take initiative in a fast-paced environment.
