Marketing Strategy & Operations Manager

Eve

Job Summary

We are looking for a Marketing Strategy & Operations Manager to scale Eve’s demand engine and strengthen its go-to-market foundation. This role involves operationalizing the full marketing funnel by partnering with Growth, Lifecycle, Events, Sales, and RevOps. Responsibilities include owning the marketing tech stack, optimizing workflows, implementing scoring and routing logic, designing reporting, and driving predictable pipeline generation. This high-impact role requires solving complex problems and architecting scalable growth systems.

Must Have

  • Lead marketing operations across automation, routing, scoring, and lifecycle workflows
  • Own the marketing tech stack (HubSpot, attribution, enrichment, integrations)
  • Build and optimize end-to-end lead flow from marketing to SDR to sales
  • Create dashboards and reporting for funnel performance, attribution, CAC/ROAS, and pipeline impact
  • Partner with Growth, Lifecycle, Events, and Sales to operationalize campaigns and measure results
  • Drive quarterly/annual planning inputs, pipeline modeling, and KPI frameworks
  • Maintain data quality, governance, and scalable systems/automation as we grow
  • 3–6+ years of experience in Marketing Operations, RevOps, or Growth Operations at a B2B SaaS or tech company
  • Deep hands-on experience with HubSpot, Marketo, Pardot, or similar MAP
  • Strong technical skills: workflow automation, lead scoring, routing logic, integrations, SQL/Looker/BI familiarity
  • Experience with attribution modeling (multi-touch preferred) and funnel analytics
  • Ability to translate ambiguous requirements into structured systems and scalable processes
  • Strong partnership skills across Marketing, Sales, and Product
  • Analytical mindset with experience building dashboards and generating insights
  • Comfort in a fast-paced, high-growth environment where you build from 0 to 1

Good to Have

  • A builder’s mindset
  • A passion for metrics
  • Experience supporting teams that run field marketing and lifecycle programs
  • Familiarity with HubSpot, Clearbit, Salesforce, and other marketing/GTM tools
  • A low-ego, collaborative style that builds trust across functions
  • A desire to make a big impact at an early-stage, high-growth company

Perks & Benefits

  • Competitive Salary & Equity
  • 401(k) Program & company match
  • Health, Dental, Vision and Life Insurance
  • Short Term and Long Term Disability
  • Commuter Benefits
  • Autonomous Work Environment
  • In-Office/Home Office Setup Reimbursement
  • Flexible Time Off (FTO) + Holidays
  • Quarterly Team Gatherings
  • In office Perks

Job Description

Company Overview

Eve is an industry leader in legal tech, empowering plaintiff attorneys with AI-driven solutions to achieve better outcomes for their clients. Our core values—Excellence, Visionary Innovation, and Elevation—drive everything we do. We are committed to providing tools that transform the legal industry and support our clients' success at every step. Targeting a total addressable market (TAM) of over $500 billion, we are positioned at the forefront of a rapidly expanding industry.

About the Role:

We’re looking for a Marketing Strategy & Operations Manager to help scale Eve’s demand engine, strengthen our go-to-market foundation, and ensure marketing programs convert into measurable revenue impact. This role sits at the intersection of strategy, systems, data, and execution—partnering closely with Growth, Lifecycle, Events, Sales, and RevOps to operationalize the full marketing funnel.

You’ll own the marketing tech stack, build and optimize workflows, implement scoring and routing logic, design reporting, and drive the operational rhythm that fuels predictable pipeline generation. This is a high-visibility, high-impact role for someone who loves solving complex problems, bringing structure to ambiguity, and architecting scalable growth systems.

What You'll Do

  • Lead marketing operations across automation, routing, scoring, and lifecycle workflows
  • Own the marketing tech stack (HubSpot, attribution, enrichment, integrations)
  • Build and optimize end-to-end lead flow from marketing → SDR → sales
  • Create dashboards and reporting for funnel performance, attribution, CAC/ROAS, and pipeline impact
  • Partner with Growth, Lifecycle, Events, and Sales to operationalize campaigns and measure results
  • Drive quarterly/annual planning inputs, pipeline modeling, and KPI frameworks
  • Maintain data quality, governance, and scalable systems/automation as we grow

What We're Looking For

  • 3–6+ years of experience in Marketing Operations, RevOps, or Growth Operations at a B2B SaaS or tech company (2+ years in management consulting or related field a plus)
  • Deep hands-on experience with HubSpot (preferred), Marketo, Pardot, or similar MAP.
  • Strong technical skills: workflow automation, lead scoring, routing logic, integrations, SQL/Looker/BI familiarity
  • Experience with attribution modeling (multi-touch preferred) and funnel analytics
  • Ability to translate ambiguous requirements into structured systems and scalable processes
  • Strong partnership skills—comfortable working across Marketing, Sales, and Product
  • Analytical mindset with experience building dashboards and generating insights
  • Comfort in a fast-paced, high-growth environment where you build from 0 → 1

Nice To Have

  • A builder’s mindset — you enjoy creating systems and processes from scratch and iterating quickly
  • A passion for metrics — you love clean dashboards, attribution accuracy, and pipeline visibility
  • Experience supporting teams that run field marketing and lifecycle programs
  • Familiarity with HubSpot, Clearbit, Salesforce, and other marketing/GTM tools
  • A low-ego, collaborative style that builds trust across functions
  • A desire to make a big impact at an early-stage, high-growth company

Benefits

  • Competitive Salary & Equity
  • 401(k) Program & company match
  • Health, Dental, Vision and Life Insurance
  • Short Term and Long Term Disability
  • Commuter Benefits
  • Autonomous Work Environment
  • In-Office/Home Office Setup Reimbursement
  • Flexible Time Off (FTO) + Holidays
  • Quarterly Team Gatherings
  • In office Perks

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

6 Skills Required For This Role

Saas Business Models Talent Acquisition Game Texts Salesforce Looker Sql