Senior Product Marketing Manager, Launches

Eve is redefining legal technology, empowering plaintiff law firms with AI-driven solutions to enhance operations, client service, and growth. We envision 'AI-Native Law Firms' optimized by intelligent systems, freeing attorneys from administrative tasks to focus on client outcomes. As Senior Product Marketing Manager for Launches, you will drive the commercial success of our products, leading end-to-end go-to-market strategies for new features. This role is crucial for translating product innovation into market momentum and revenue growth across all target segments.

Must Have

• Own the go-to-market (GTM) launch process, creating and managing cross-functional plans
• Develop clear and compelling product messaging and positioning for new features
• Develop a specific enablement strategy and playbook to support our sales motion for multiple SKUs
• Partner with sales leadership to assess the ongoing needs of the revenue team
• Establish and track key metrics for launches to measure their effectiveness and business impact
• 7+ years of product marketing experience in legaltech or B2B SaaS, with a proven track record of successful product launches
• Deeply empathetic to the needs of sales teams and have a passion for creating tools and training that help them win
• Exceptional project manager, capable of leading complex, cross-functional initiatives and keeping teams aligned and on schedule
• Strong sense of ownership and an entrepreneurial spirit, thriving in a fast-paced environment where you can have a foundational impact
• Clear and compelling communicator, able to translate technical product details into business value for customers and internal teams

Perks & Benefits

• Competitive Salary & Equity
• 401(k) Program with Employer Matching
• Health, Dental, Vision and Life Insurance
• Short Term and Long Term Disability
• Commuter Benefits
• Autonomous Work Environment
• Office Setup Reimbursement
• Flexible Time Off (FTO) + Holidays
• Quarterly Team Gatherings
• In office Perks

At Eve, we’re redefining what’s possible in legal technology. Our mission is to empower plaintiff law firms with AI-driven solutions that elevate how they operate, serve clients, and grow.

We believe the future of law will be built by “AI-Native Law Firms” — firms that are managed, scaled, and optimized by intelligent systems rather than manual processes and endless administrative work. Eve’s technology augments the capabilities of attorneys across every stage of a case — from intake and document review to strategy and settlement — so they can focus on what truly matters: achieving t0he best outcomes for their clients.

Our vision is simple yet transformative: enable every firm to operate at its highest potential through the power of AI.

Why Join Eve:

• Product-market fit: Eve is used by over 550+ law firms, and we’re growing fast.
• Backed by top investors: We’ve raised over $160M from world-class partners including Spark Capital, Andreessen Horowitz(A16z), Menlo Ventures, and Lightspeed.
• Built by a world-class team: Engineers, designers, and operators from places like Scale, Meta, Airbnb, Cruise, Square, Rubrik, and Lyft are building Eve from the ground up.
• AI-Native from day one: We’re on the bleeding edge of AI, collaborating directly with teams at OpenAI and Anthropic to build best-in-class AI workflows tailored for legal work.
• Explosive growth: We are growing 2X revenue Quarter over Quarter.

As the Senior Product Marketing Manager for Launches, you will be responsible for the commercial success of our products. You will lead the end-to-end go-to-market strategy for new products and features. This role is critical to translating our product innovation into market momentum and revenue growth across all of our target segments.

What You'll Accomplish

• Own the go-to-market (GTM) launch process, creating and managing cross-functional plans to ensure successful, high-impact releases.
• Develop clear and compelling product messaging and positioning for new features that resonate with our target personas.
• Develop a specific enablement strategy and playbook to support our sales motion for multiple SKUs, helping sales drive upsell revenue.
• Partner with sales leadership to assess the ongoing needs of the revenue team, identifying and addressing knowledge or skill gaps.
• Establish and track key metrics for launches to measure their effectiveness and business impact.

What We're Looking For

• You have 7+ years of product marketing experience in legaltech or B2B SaaS, with a proven track record of successful product launches.
• You are deeply empathetic to the needs of sales teams and have a passion for creating tools and training that help them win.
• You are an exceptional project manager, capable of leading complex, cross-functional initiatives and keeping teams aligned and on schedule.
• You possess a strong sense of ownership and an entrepreneurial spirit, thriving in a fast-paced environment where you can have a foundational impact.
• You are a clear and compelling communicator, able to translate technical product details into business value for customers and internal teams.

Benefits

• 💰 Competitive Salary & Equity
• 💹 401(k) Program with Employer Matching
• ⚕️ Health, Dental, Vision and Life Insurance
• 🩼 Short Term and Long Term Disability
• 🚗 Commuter Benefits
• 🧑‍💻 Autonomous Work Environment
• 🖥️ Office Setup Reimbursement
• 🏝 Flexible Time Off (FTO) + Holidays
• 🚀 Quarterly Team Gatherings
• 🥪 In office Perks

Compensation at Eve is highly competitive and determined based on experience, seniority, and considerations of both internal and external equity, as well as location.

In addition to a compelling salary and performance-based bonuses, we offer an equity component that provides meaningful ownership and the opportunity to share in the company's long-term success.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.