Product Development Manager (Consumer Products)

1 Month ago • All levels • Product Management

Job Summary

Job Description

As a Product Development Manager, you will be responsible for managing the entire approval process and bringing innovative products to market. You will oversee multiple projects using software like MyMediaBox, Brand Comply & Monday.com. Your responsibilities include managing the creative output of partners, delivering updates to the local commercial team, and participating in team activities. You will also manage Licensee reports, run ideation sessions, and liaise with Licensors. Moreover, you will remain alert to market trends, identify style guide gaps and Licensee needs, and monitor competitors and product innovation. This role requires a proactive, solution-driven approach to achieve deadlines and ensure high-quality innovative products.
Must have:
  • Knowledge of product development & approval processes.
  • Consumer products Brand Activation experience in licensing.
  • Understanding of consumer product categories and limitations.
  • Proficient with on-line approval software including running reports.
  • Knowledge of the Dutch, UK, and wider European market.
  • Proficiency in Adobe Creative Suite and Microsoft packages.
  • Ability to communicate a clear change in design/direction.
Good to have:
  • Knowledge of licensing and product/design trends.
  • Eye for detail.
Perks:
  • Opportunity to join extraordinary and imaginative people.
  • Professional growth and development in a creative work environment.
  • Competitive benefits.
  • Recognition of talents and encouragement.

Job Details

Company Description

Location: London

Hybrid work: Employees work in a hybrid model balancing collaboration in our office and remote work. 

Overview 

WildBrain CPLG is a world-leading entertainment, sport and brand licensing agency with 20 offices worldwide. Since 1972 we have been providing our partners with dedicated licensing and marketing professionals and fully integrated retail, creative & product development, legal and accounting services.   

We are looking to add to our talented team of innovators that can help us manage some of the most profitable and enduring brands in the world! We believe that our partnerships are about clarity, openness, and trust, and we are widely known for our straightforward approach.  

About the Role 

WildBrain CPLG is looking for a Product Development Manager to join our Creative Services team! You’ll work across a wide portfolio of exciting lifestyle, entertainment and sports brands, including Peanuts, WildBrain Brands. You will be responsible for ensuring the clients’ approval processes are adhered to and manage the creative execution on all product ranges ensuring product innovation is best in class. Reporting into the Western Regional Lead (UK,FR, BNLX), you will predominantly work across the Benelux region. Liaising with the local commercial teams, global Creative team and external Clients, the role requires a candidate who is inquisitive about trend newness, product innovation and has an eye for detail!

This is a perfect opportunity for a candidate who is passionate about product development, eager to explore emerging trends and committed to delivering high-quality innovative products!

Job Description

Product Development

  • Responsible for managing the end-to-end, approvals process and delivering innovative brand-appropriate products to market.
  • Proactively manage multiple projects using software such as MyMediaBox, Brand Comply & Monday.com
  • Support the wider PD team on key partner submissions when necessary.
  • Manage the creative output of partners including the appropriate sign off, across WB Brands.
  • Deliver bi/weekly updates to the local commercial team including reports noting Licensee developments, status and asset updates.
  • Participate in regular summits and status calls with the Creative Services team.

Licensor/ee management

  • Manage and review quarterly Licensee reports highlighting designs in selection and those that have been selected / raised purchase orders.
  • Plan and run ideation sessions to drive interest and innovation.
  • Liaise with Licensors to ensure their feedback is appropriate and solution-driven.
  • Proactively manage Licensees range development ensuring to identify gaps in article development and/or standard of execution.
  • Establish, develop and nurture external relationships across our Licensor and Licensee Portfolio.

Creative

  • Participate and engage in global team activities, such as comp shops, providing visibility to the group.
  • Remain alert to market and industry trends and share knowledge across the global team.
  • Identify style guide gaps and Licensee needs in line with the wider Creative Services team.
  • Monitor competitors, product innovation and market dynamics.

Qualifications

  • Sound knowledge of the product development & approval processes, and experience in creatively driving range development.
  • A proactive, solution driven mind set to deliver against deadlines.
  • Relevant Consumer Products Brand Activation experience in licensing.
  • A good understanding of consumer product categories and their production limitations.
  • Proficient with using on-line approval software including running reports.
  • Good knowledge of the Dutch, UK and wider European market, including retailers.
  • Adobe Creative Suite and Microsoft packages
  • The ability to communicate a clear change in design/direction whilst managing all stakeholders
  • Wider knowledge of licensing and product/design trends and a natural interest in consumer product.
  • Solution-driven with proactive with a can-do attitude
  • An eye for detail

Additional Information

What We Offer 

Working at WildBrain is more than a job — it’s the opportunity to join forces with extraordinary, insightful, and imaginative people who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. We offer competitive benefits, and we invest in our people and their future.  

Our Commitment  

Diversity and Inclusion are in our DNA. As a global leader in kids and family entertainment, we strive to reflect and honour the diversity of our audiences around the world. We believe that creating diverse and inclusive content & brands begins with fostering a culture of belonging at WildBrain. To us, a culture of belonging is one where we celebrate and welcome the diversity of all employees, stakeholders, and external partners and strive to create an environment where every individual feels valued, respected, and brings their authentic self to work.

We demonstrate our commitment to this by striving to provide a supportive work environment and a corporate culture that welcomes and encourages equal opportunities for all employees. We recognize that people bring experience and talent that goes beyond the technical skills and requirements of a job. If you possess similar experience that is close to what we’ve listed here, we encourage you to please still consider applying. We strongly believe that diverse experience, transferable skills, and passion are key! WildBrain accommodates people with disabilities throughout the recruitment and selection process. Applicants are encouraged to make their needs known in advance if accommodation is required. 

About WildBrain:  a parent company of Wildbrain CPLG

At WildBrain we inspire imaginations through the wonder of storytelling. As a leader in 360° IP management, we are experts in content creation, audience engagement and global licensing, cultivating and growing love for our own and partner brands with kids and families around the world. With approximately 13,000 half-hours of filmed entertainment in our library—one of the world’s most extensive—we are home to such treasured franchises as Peanuts, Teletubbies, Strawberry Shortcake, Yo Gabba Gabba!, Caillou, Inspector Gadget and Degrassi. WildBrain’s mission is to create exceptional entertainment experiences that captivate and delight fans both young and young at heart.  

Our studios produce such award-winning series as The Snoopy Show; Snoopy in Space; Strawberry Shortcake: Berry in the Big City; Sonic Prime; Chip and Potato; Teletubbies Let's Go! and many more. Enjoyed in more than 150 countries on over 500 platforms, our content is everywhere kids and families view entertainment, including YouTube, where our network has garnered over 1 trillion minutes of watch time. Our television group owns and operates some of Canada’s most-viewed family entertainment channels. WildBrain CPLG, our leading consumer-products and location-based entertainment agency, represents our owned and partner properties in every major territory worldwide.   

WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at wildbrain.com.  

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About The Company

WildBrain’s portfolio spans all areas of the entertainment industry: Studios, where we produce hit animated and live-actions series; WildBrain Television, which owns and operates some of the most-viewed family entertainment channels in Canada (Family Channel, WildBrainTV, Family Jr. and Télémagino); celebrated global licensing and distribution teams as part of WildBrain CPLG, and a leading children’s YouTube network which has garnered over 1 trillion minutes of watch time. At WildBrain, we do it all, with pride and passion every step of the way. Working at WildBrain is an opportunity to join forces with extraordinary, insightful and imaginative teams who will recognize your talents and encourage your professional growth and development in a culture that encourages creativity and individuality.

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