Product Manager, Monetization

4 Months ago • 2-4 Years • Monetization

Job Summary

Job Description

As a Monetization (Live Ops) Manager at Zynga, you'll implement monetization strategies, deliver segmented user experiences, and be accountable for game revenue. You'll collaborate with Product, Creative, and Analytics teams, proposing and leading actions for sustainable revenue growth. Responsibilities include designing Live Ops events and features, utilizing A/B testing, maximizing player monetization opportunities, and improving data availability and insights. You'll also benchmark industry best practices and guide team members on monetization queries. This role requires strong analytical skills, a data-driven approach, and excellent communication abilities to collaborate effectively across teams.
Must have:
  • 2-4 years experience in mobile/freemium games monetization
  • Strong analytical & logical thinking skills
  • Data-driven approach & A/B testing experience
  • Excellent communication & collaboration skills

Job Details

Who We Are:

Zynga is a global leader in interactive entertainment with a mission to connect the world through games and a wholly-owned subsidiary of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). With massive global reach in more than 175 countries and regions, the combined diverse portfolio of popular game franchises has been downloaded more than 6 billion times on mobile, including Star Wars™: Hunters, CSR Racing™, Dragon City, Empires & Puzzles™, FarmVille™, Golf Rival™, Hair Challenge™, Harry Potter: Puzzles & Spells™, High Heels!™, Merge Dragons!™, Merge Magic!™, Monster Legends, Toon Blast™, Top Eleven, Toy Blast™, Two Dots, Words With Friends™, and Zynga Poker™.Founded in 2007, Zynga is headquartered in California with locations in North America, Europe, and Asia. For more information, visit www.zynga.com or follow Zynga on Twitter, Instagram, Facebook, or the Zynga blog

As a Monetization (Live Ops) Manager at Zynga, you will be responsible for implementing the best monetization strategies and delivering a segmented user experience aligned with the overall strategy of our games. You will operate autonomously within the studio, collaborating closely with the entire game team, particularly the Product, Creative, and Analytics teams. You get to decide what our players see every day and make decisions that will impact millions of them.

What you'll do:

  • Contribute to the development of the game monetization strategy and its implementation by analyzing relevant data, player behavior, and engagement.
  • Be accountable for the revenue of the game(s)/area(s) covered, in line with strategic growth plans.
  • Propose, design, and lead corrective actions to ensure sustainable revenue growth.
  • Collaborate with Product and Game Economy teams to determine the best revenue generation methods based on user segmentation.
  • Provide guidance on monetization-related queries from team members and stakeholders.
  • Design and act as Product Owner of new Live Ops events and features utilizing data driven insights and hypotheses.
  • Assist in planning monetization events, including special sales and limited-time offers, to maximize player monetization opportunities. Utilise A/B testing in decision making.
  • Configure in-game events and champion improvements in tools for enhancing Live Operations efficiency.
  • Undertake projects aimed at improving the availability of data, player insights, and market insights, and ensure these insights are shared effectively across the studio.
  • Benchmark and analyze Live Ops best practices in the industry.

What you bring:

  • 2-4 years of experience in mobile/freemium games, with a focus on Live Operations, Monetization, Product Management, or data analytics.
  • Strong analytical and logical thinking skills, with a user-centric and data-driven approach. Conducting and analysing A/B tests.
  • Ability to work collaboratively and with an open-minded, self-motivated attitude. Collaborate with multiple disciplines to achieve a common goal.
  • Creative, out of the box thinker. Able to understand how players think and intrigued by it.
  • Excellent interpersonal and communication skills, with the ability to collaborate effectively across teams, departments, and diverse cultures, languages, work styles, and personalities.
  • Strong communication and interpersonal skills

What we offer you:

Zynga offers a world-class benefits package that helps support and balance the needs of our teams. To find out more about our benefits, visit the Zynga Benefits site

We are proud to be an equal opportunity employer, which means we are committed to creating and celebrating diverse thoughts, cultures, and backgrounds throughout our organization. Employment with us is based on substantive ability, objective qualifications, and work ethic – not an individual’s race, creed, color, religion, sex or gender, gender identity or expression, sexual orientation, national origin or ancestry, alienage or citizenship status, physical or mental disability, pregnancy, age, genetic information, veteran status, marital status, status as a victim of domestic violence or sex offenses, reproductive health decision, or any other characteristics protected by applicable law.

As an equal opportunity employer, we are committed to providing the necessary support and accommodation to qualified individuals with disabilities, health conditions, or impairments (subject to any local qualifying requirements) to ensure their full participation in the job application or interview process. Please contact us at accommodationrequest@zynga.com to request any accommodations or for support related to your application for an open position.

Please be aware that Zynga does not conduct job interviews or make job offers over third-party messaging apps such as Telegram, WhatsApp, or others. Zynga also does not engage in any financial exchanges during the recruitment or onboarding process, and will never ask a candidate for their personal or financial information over an app or other unofficial chat channel. Any attempt to do so may be the result of a scamp or phishing attack, and you should not engage. Zynga’s in-house recruitment team will only contact individuals through their official Company email addresses (i.e., via a zynga.com, naturalmotion.com, smallgiantgames.com, themavens.com, gram.gs email domain).

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