Product Marketing Manager

Dassault Systèmes

8-10 Years | Waltham, Massachusetts, United States (On Site) | Full Time | 2 days ago

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Job Summary

We are seeking a strategic and creative Product Marketing Manager to drive the go-to-market (GTM) strategy for our geo. This role bridges Product R&D and the market, translating complex technical capabilities into compelling narratives for C-level executives and engineering professionals. The mission is to articulate the value of the 3DEXPERIENCE platform, helping customers understand how Dassault Systemes can transform their business models through product positioning, GTM strategy, and market intelligence.

Must Have

Drive go-to-market (GTM) strategy
Translate complex technical capabilities into compelling narratives
Articulate the value of the 3DEXPERIENCE platform
Develop clear, differentiated value propositions and messaging frameworks
Translate technical features into business benefits
Create marketing assets (pitch decks, white papers, solution briefs)
Collaborate with Industry Process Consultants and Sales teams
Define buyer’s journey and build demand generation campaigns
Conduct competitive analysis and monitor industry trends
Bachelor's degree in Marketing, Business, or related field
8+ years of experience in Product Marketing
Proven track record of bringing new products or features to market
Exceptional written and verbal communication skills
Strong analytical skills and a data-driven approach
Ability to work cross-functionally and influence stakeholders
Proficiency with modern marketing technology

Good to Have

Experience within a B2B SaaS or software company
Portfolio of high-quality content and presentations

Perks & Benefits

Excellent salary with potential for bonus
Comprehensive medical, dental, vision care for employee & dependents
Employee life, short & long term disability
Tuition reimbursement
Immediate 401K enrollment
401K match (50 cents on the dollar, up to the first 8% of eligible compensation)
Flexible time off policy
10 paid holidays

Job Description

Role Description & Responsibilities:

We are seeking a strategic and creative Product Marketing Manager to drive the go-to-market (GTM) strategy for our geo.

In this role, you will be the bridge between our Product R&D teams and the market. You will translate complex technical capabilities into compelling narratives that resonate with C-level executives and engineering professionals alike. Your mission is to articulate the value of the 3DEXPERIENCE platform, helping customers understand how Dassault Systemes can transform their business models.

Areas of Focus:

Product Positioning & Messaging:

Develop clear, differentiated value propositions and messaging frameworks that position our solutions as market leaders.
Translate technical features into business benefits.
Create marketing assets: pitch decks, white papers, solution briefs, etc.

Go-to-Market (GTM) Strategy:

Collaborate with the Industry Process Consultants and Sales teams to ensure alignment on target segments and pricing strategies.
Define the buyer’s journey and work with the Growth Marketing team to build campaigns that drive demand and adoption.

Market Intelligence & Customer Insights:

Conduct deep competitive analysis to identify gaps and opportunities in the market.
Monitor industry trends.

Qualifications:

Bachelor's degree in Marketing, Business, or a related field.
8+ years of experience in Product Marketing, preferably within a B2B SaaS or software company.
Proven track record of successfully bringing new products or features to market.
Exceptional written and verbal communication skills, with a portfolio of high-quality content and presentations.
Strong analytical skills and a data-driven approach to measuring GTM effectiveness and product performance.
Ability to work cross-functionally and influence stakeholders without direct authority.
Proficiency with modern marketing technology.

Inclusion statement

In order to provide equal employment and advancement opportunities to all individuals, employment decisions at 3DS are based on merit, qualifications and abilities. 3DS is committed to a policy of non-discrimination and equal opportunity for all employees and qualified applicants without regard to race, color, religion, gender, sex (including pregnancy, childbirth or medical or common conditions related to pregnancy or childbirth), sexual orientation, gender identity, gender expression, marital status, familial status, national origin, ancestry, age (40 and above), disability, veteran status, military service, application for military service, genetic information, receipt of free medical care, or any other characteristic protected under applicable law. 3DS will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable state laws and local ordinances. We are committed to fair employment practices and will evaluate all candidates based on their qualifications, regardless of past arrest or conviction history.

Compensation & Benefits

Dassault Systèmes offers an excellent salary with potential for bonus, commensurate with experience. Benefits include a choice of plans providing comprehensive coverage for medical, dental, vision care for employee & dependents as well as employee life, short & long term disability, tuition reimbursement, immediate 401K enrollment, 401K match (50 cents on the dollar, up to the first 8% of your eligible compensation that you contribute based on match eligibility criteria), flexible time off policy, and 10 paid holidays.

Salary Pay Transparency

Compensation for the role will be commensurate with experience. The total expected compensation range will be between $114000 and $134500, representing the base salary (or annualized salary based on estimated hourly compensation) and target bonus.

Dassault Systèmes is a catalyst for human progress. We provide business and people with collaborative virtual environments to imagine sustainable innovations. By creating virtual twin experiences of the real world with our 3DEXPERIENCE platform and applications, we bring value to more than 350,000 customers of all sizes, in all industries, in more than 150 countries. Join our global community of more than 23,800 passionate individuals!