Product Monetization Lead - For Hybrid Music Game

Lead the Product Monetization team to grow revenue by designing and implementing effective monetization strategies for hybrid casual music games, focusing on in-app ads and IAPs. Collaborate with cross-functional teams to define and implement strategies to increase revenue and profit. Develop and manage a team to scale strategies across products. Leverage data to make decisions on pricing, game economies, and ad operations. Requires a deep understanding of mobile gaming markets, monetization strategies in hybrid casual games, user behavior, and business models. The role involves defining monetization strategies for key games, utilizing business intelligence tools, A/B testing, and hypothesis testing.