Salesforce Marketing Cloud & Data Cloud Developer
Job Description
- Experience with Salesforce DevOps tools (Salesforce DX, Copado, Gearset).
- Design and implement customer journeys in Journey Builder and Automation Studio.
- Connect and integrate external databases and APIs into Salesforce Data Cloud.
- Build and maintain data ingestion flows, data models, and calculated insights within Data Cloud.
- Write and optimize AMPscript, SQL, and SSJS.
- Partner with business stakeholders to translate marketing requirements into scalable technical solutions.
- Establish and enforce coding, deployment, and data governance standards.
- Bachelor’s degree in Computer Science, Information Technology, or related field.
- 5 years of hands-on Salesforce Marketing Cloud development experience.
- Active Salesforce certifications (e.g., Marketing Cloud Developer, Marketing Cloud Consultant, Data Cloud Consultant).
- Proven ability to create and optimize customer journeys using Marketing Cloud.
- Strong proficiency in SQL, AMPscript, SSJS, and API integrations.
- Experience with Salesforce Data Cloud, including data ingestion, modeling, identity resolution, and calculated insights.
- Solid understanding of data-driven marketing, personalization, and segmentation strategies.
Responsibilities:- Design and implement customer journeys in Journey Builder and Automation Studio, enabling multi-channel engagement through email, SMS, and push notifications.- Connect and integrate external databases and APIs into Salesforce Data Cloud, ensuring unified customer profiles and reliable data pipelines.- Build and maintain data ingestion flows, data models, and calculated insights within Data Cloud to power segmentation and personalization.- Write and optimize AMPscript, SQL, and SSJS to support dynamic content, audience targeting, and automation.- Partner with business stakeholders to translate marketing requirements into scalable technical solutions using Marketing Cloud and Data Cloud.- Establish and enforce coding, deployment, and data governance standards across Marketing Cloud and Data Cloud development.- Create and maintain technical documentation for journeys, data integrations, and automation processes.- Mentor junior Salesforce developers, promoting best practices in journey development and data connectivity.- Stay current with Salesforce Marketing Cloud and Data Cloud releases, features, and best practices to continuously improve solutions.Qualifications:Required- Bachelor’s degree in Computer Science, Information Technology, or related field.- 5 years of hands-on Salesforce Marketing Cloud development experience.- Active Salesforce certifications (e.g., Marketing Cloud Developer, Marketing Cloud Consultant, Data Cloud Consultant).- Proven ability to create and optimize customer journeys using Marketing Cloud (Journey Builder, Automation Studio, Email Studio, Mobile Studio).- Strong proficiency in SQL, AMPscript, SSJS, and API integrations.- Experience with Salesforce Data Cloud, including data ingestion, modeling, identity resolution, and calculated insights.- Solid understanding of data-driven marketing, personalization, and segmentation strategies.- Excellent communication and collaboration skills.Preferred- Experience with Salesforce DevOps tools (Salesforce DX, Copado, Gearset).
