Segmentation Producer

1 Month ago • 3 Years + • Monetization

Job Summary

Job Description

Joyteractive seeks a Segmentation Producer to lead the development and implementation of a personalization strategy for their flagship puzzle game. Responsibilities include developing a personalization strategy aligned with game design and business goals, overseeing data collection and analysis to generate actionable insights, collaborating with development teams to integrate personalization features, and adjusting gameplay to match individual player profiles. The role requires A/B testing, cross-functional collaboration, and a strong understanding of game design, monetization, and data privacy regulations. The ideal candidate will possess strong analytical skills (SQL, Python/R), experience with A/B testing, and a solid grasp of game mechanics and monetization strategies.
Must have:
  • Develop personalization strategy
  • Data analysis & insights generation
  • Real-time feature integration
  • Gameplay adjustment based on profiles
  • A/B testing & experimentation
  • Cross-functional collaboration
  • Data privacy knowledge
  • SQL, Python/R proficiency
Good to have:
  • Advanced machine learning
  • Ad monetization experience
  • Game Producer/Product Manager experience
Perks:
  • 18 business days compensated leave
  • 8 paid personal days (increasing annually)
  • Flexible public holidays
  • Individual training budget
  • 100% sick leave compensation
  • Remote work option
  • Equipment wear-and-tear payment

Job Details

We are Joyteractive - a leading mobile game developer and publisher specializing in the captivating world of puzzle games. Today, our team boasts 80+ rockstar professionals, and we're on the lookout for talented individuals to help us dominate the world of puzzles!

Our flagship game, Cryptogram: Word Brain Puzzle, consistently ranks in the top word puzzle games in the US:

🏆#1 in the Cryptogram niche by downloads

🎮 Top 20 Free-to-Play Games in the US

🧩 Top 6 Puzzle Games in the US for the last 6 months

✏️ #2-3 in Word Games

We are looking for a skilled Segmentation Producer to lead the development and implementation of a personalization strategy, acting as the business owner of this direction to enhance player engagement and align with our business goals.

You will collaborate with cross-functional teams to integrate real-time personalization features, analyze data, and continuously optimize the player experience.

Responsibilities:

  • Develop a clear personalization strategy that aligns with game design and business goals, setting clear KPIs for success.

  • Oversee data and player feedback collection, analyzing it to generate actionable insights.

  • Work with development teams to integrate real-time personalization features without affecting game performance.

  • Adjust gameplay, difficulty, content, and rewards to match individual player profiles, boosting engagement and retention.

  • Coordinate with product, marketing, and support teams to ensure everyone is aligned with personalization goals.

  • Continuously test personalization features using methods like A/B testing to maintain high quality and user satisfaction.

Requirements:

  • Educational Background: Bachelor’s or Master’s in Data Science, Computer Science, Analytics, Game Design, or a related field.

  • Analytical Experience: 3+ years in data analytics or a similar role, ideally within gaming or digital products.

  • Technical Proficiency: Strong skills in SQL, Python/R, statistical analysis, and familiarity with machine learning methods.

  • A/B Testing & Experimentation: Proven track record in designing, running, and interpreting experiments to optimize user engagement and LTV.

  • Game Design & Monetization Understanding: Solid grasp of core gameplay loops, Live Ops strategies, and monetization frameworks.

  • Segment Management: Experience building, maintaining, and refining user segments to drive personalization and revenue growth.

  • Cross-Functional Collaboration: Ability to work with Product, Game Design, Marketing, and Data Science teams to align on goals and deliver actionable insights.

  • Compliance Awareness: Knowledge of data privacy regulations (GDPR, CCPA) and best practices in handling user data.

Will be a plus:

  • English B2.

  • Advanced Machine Learning: Expertise in more sophisticated modeling (predictive analytics, deep learning) to enhance segmentation and personalization.

  • Ad Monetization Experience: Familiarity with ad networks, mediation platforms, and optimizing ad placements for revenue growth.

  • Proven experience in a role as a Game Producer or Product Manager, including taking responsibility for the development and integration of new game features as a feature owner.

Personal competencies:

  • Ownership & Accountability: Takes full responsibility for projects, driving them from concept to completion.

  • Analytical Rigor: Maintains a strong data-driven approach, ensuring insights are well-founded and actionable.

  • Collaboration & Communication: Works effectively across teams, translating complex analytics into clear, actionable recommendations.

  • Strategic Mindset: Balances short-term needs with long-term goals to maximize impact.

  • Adaptability & Resilience: Thrives in fast-paced, changing environments, quickly adjusting priorities as needed.

  • Results-Driven: Focuses on measurable outcomes, striving to exceed KPIs and deliver business value.

What are the conditions and bonuses?

  • 🌴 18 business days of compensated day-offs

  • 8 paid Personal Days a year + 1 day is added every year

  • 👉 Flexible Public Holidays policy

  • 🎓 Individual budget for training and growth

  • ❤️‍🩹 100% Sick Leave compensation

  • 💻 Payment for wear and tear on equipment while using a personal computer

  • 🌐 Remote work

Similar Jobs

NVIDIA - Senior GPU Power Architect

NVIDIA

Santa Clara, California, United States (Hybrid)
3 Months ago
NVIDIA - Structural Test Engineer

NVIDIA

Hsinchu, Hsinchu City, Taiwan (On-Site)
3 Months ago
ByteDance - Research Scientist, Foundation Model, Speech & Audio

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
Krafton  - Deep Learning Game Adaptation Project Manager

Krafton

Seoul, South Korea (On-Site)
3 Months ago
NVIDIA - Enterprise PR Manager, Taiwan

NVIDIA

Taipei City, Taiwan (On-Site)
2 Months ago
ByteDance - Experienced Enterprise Internal Control Partner

ByteDance

Singapore (On-Site)
5 Months ago
ByteDance - Senior Software Engineer, Payment Network

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
ByteDance - Business Development & Commercial Manager - Energy

ByteDance

Singapore (On-Site)
2 Months ago
Playtika - Ad Monetization - Temporary

Playtika

Israel (On-Site)
5 Months ago
Playtika - Games R&D-Monetization Operations Specialist

Playtika

Israel (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

Similar Skill Jobs

Hitachi - Data Science

Hitachi

Pune, Maharashtra, India (On-Site)
6 Months ago
Google - Senior Software Engineer, Machine Learning, Google Ads

Google

Mountain View, California, United States (On-Site)
5 Months ago
Kokotree - Artificial Intelligence Developers

Kokotree

Wilmington, North Carolina, United States (On-Site)
5 Months ago
ByteDance - Research Scientist Graduate (Foundation Models for Science - ByteDance Research) - 2025 Start (PhD)

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
NetEase Games - Senior AI Engineer (Asset Creation)

NetEase Games

(Remote)
3 Months ago
NVIDIA - Applied Research Intern - 2025

NVIDIA

Yerevan, Yerevan, Armenia (On-Site)
2 Months ago
ByteDance - GPU/AI Application System Software Engineer Intern

ByteDance

San Jose, California, United States (On-Site)
1 Month ago
Nextbrain - Computer Vision Engineer

Nextbrain

Bengaluru, Karnataka, India (On-Site)
5 Months ago
ByteDance - Research Scientist, Foundation Model, Vision

ByteDance

Singapore (On-Site)
5 Months ago
NVIDIA - Senior System Integration Engineer

NVIDIA

Santa Clara, California, United States (Hybrid)
1 Month ago

Get notifed when new similar jobs are uploaded

Jobs in Cyprus

Playtech - Treasury Analyst

Playtech

Cyprus (On-Site)
1 Month ago
Scorewarrior - Recruitment Team Lead

Scorewarrior

Limassol, Limassol, Cyprus (On-Site)
10 Months ago
Kefir Games - Middle Concept Artist

Kefir Games

Cyprus (On-Site)
5 Months ago
Social Discovery Ventures - VP of Finance

Social Discovery Ventures

Cyprus (Remote)
6 Months ago
Easy Brain - Middle/Senior Data Analyst

Easy Brain

Limassol, Limassol, Cyprus (Hybrid)
6 Months ago
Kefir Games - QA Automation Engineer / SDET

Kefir Games

Cyprus (On-Site)
3 Months ago
Playrix - Customer Support Representative (Japanese)

Playrix

Cyprus (Remote)
5 Months ago
Scorewarrior - VIP Support Agent (German Speaking)

Scorewarrior

Limassol, Limassol, Cyprus (On-Site)
1 Month ago
Owlcat Games - Lead Game Designer

Owlcat Games

Nicosia, Nicosia, Cyprus (Hybrid)
2 Months ago
Playrix - Principal 2D Artist

Playrix

Cyprus (Remote)
5 Months ago

Get notifed when new similar jobs are uploaded

Monetization Jobs

SuperPlay - Senior Monetization Manager - Disney Solitaire

SuperPlay

Tel Aviv District, Israel (On-Site)
3 Months ago
Rovio Entertainment Corporation - Advertising Monetization Intern

Rovio Entertainment Corporation

Uusimaa, Finland (Hybrid)
1 Month ago
Easy Brain - Ads Monetization Manager

Easy Brain

Warsaw, Masovian Voivodeship, Poland (Hybrid)
6 Months ago
ByteDance - Machine Learning Engineer - AML Algorithm

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
Riot Games - Senior Game Product Manager (Monetization and Growth) - FFGS

Riot Games

Shanghai, Shanghai, China (On-Site)
5 Months ago
ByteDance - Machine Learning Engineer Graduate (AML Algorithm) - 2025 Start (PhD)

ByteDance

San Jose, California, United States (On-Site)
5 Months ago
ByteDance - Machine Learning Engineer Intern - Global Payment - 2025 Start

ByteDance

Singapore (On-Site)
1 Month ago
ByteDance - Car Source Management - DCar (Third-party Contractor)

ByteDance

Los Angeles, California, United States (On-Site)
5 Months ago
ByteDance - Senior Software Engineer, Payment Network

ByteDance

San Jose, California, United States (On-Site)
5 Months ago

Get notifed when new similar jobs are uploaded

About The Company

At Joyteractive, our mission is to create captivating projects that unlock the potential of intellectual entertainment! Our values are centered around our talented specialists. And we're proud to announce that our project, Cryptogram: Word Brain Puzzle, has claimed the top spot in the charts. We believe this is just the beginning, and we invite you to join us on this exciting journey! 💡🎮 

View All Jobs

Get notified when new jobs are added by Joyteractive

Level Up Your Career in Game Development!

Transform Your Passion into Profession with Our Comprehensive Courses for Aspiring Game Developers.

Job Common Plug