Senior Licensing Sales Manager, Fixed Term Contract

2 Months ago • 4-8 Years • Business Development

Job Summary

Job Description

This Senior Licensing Sales Manager role, a fixed-term contract, focuses on maximizing sales and revenue for a specific product category within EMEA. Responsibilities include developing and executing market strategies, managing licensee relationships, negotiating contracts, forecasting, and collaborating with cross-functional teams (marketing, product development, finance). The role requires onsite work in the Istanbul office 4 days a week, with one remote day. Key duties involve driving growth, optimizing the licensee base, securing new licensees, and ensuring compliance with International Labour Standards. Strong relationship building, data analysis, and strategic planning skills are crucial.
Must have:
  • Develop & execute market strategies
  • Manage licensee relationships
  • Negotiate contracts
  • Financial forecasting
  • Cross-functional collaboration
  • Data analysis & strategic planning
Good to have:
  • Fashion/FMCG background
  • Multilingual skills
  • Digital marketing knowledge

Job Details

Job Summary:

About the Role & Team
 

Responsible for key commercial licensing activities with specific focus on relevant category. Covering a wide portfolio of licensees, implement and execute regional (EMEA) long term and fiscal year strategies to maximise the product category in order to reach all consumer demographics and maximise sales and earned revenue.  
 

This role is a fixed term contract and will require you to be onsite 4 days a week in our Istanbul office, with one day working from home.
 

What You Will Do

  • In line with the regional strategy, develop, set and execute local market strategies for the relevant category in conjunction with relevant stakeholders including plans for new business for each sub-category and franchise

  • Evaluate licensee base and drive an optimisation plan to ensure effective and focused business management and strategic planning to support growth across categories

  • Manage the annual operating plan and quarterly forecasting process, developing licensee objectives and initiatives to drive growth, working with franchise, marketing, product development and finance

  • Actively manage and cultivate the relationship engagement, partnership and joint business planning as appropriate with each licensee, new and existing

  • Conduct or be involved in contract negotiations with licensees and distributors as appropriate to maximise Disney royalty revenue and appropriately inform all key stakeholders with the relevant information (global, EMEA and local as required)

  • Work closely with the regional creative teams, local product approvers, franchise and marketing teams to support the sale of the product as required by licensee/retailer

  • Communicate the International Labour Standards (ILS) process and be the conduit between the supplier and The Walt Disney Company (TWDC) ILS team

  • Identify, pitch and secure new licensees that enhance the category growth in a substantial manner

  • Collaborate and develop strong relationships with Disney market teams providing information and regular strategy and franchise updates as well as understanding and satisfying local market needs and differences. Utilise these relationships to share best practise

  • Work closely with the other managers within the regional licensing sales team to coordinate ranges and launches with licensees across categories (hardlines and FMCG roles only)

  • In conjunction with legal team, deal with any legal issues affecting the licensees
     

Training and Professional Development

  • Operate with integrity, champion change and be a good ambassador for The Walt Disney Company

  • Operate as part of an effective and inclusive team by demonstrating an awareness of others; welcoming and valuing unique perspectives and ideas; offering support, sharing knowledge and best practices in order to contribute to overall departmental commitments

  • Take ownership of your professional development through regular career conversations with your line manager and utilising available resources through D Learn, the OTS (organisation and talent solutions) online hub, instructor-led courses and on-the-job learning

  • Proactively suggest ways to improve departmental performance and processes, leveraging technological tools where applicable

  • Build links with other TWDC functions to develop broader knowledge of the business

  • Promote and maintain an inclusive workplace, championing diversity and inclusion and make use of available resources to extend knowledge and best practice

  • Manage the training and development of all direct reports ensuring commitments are set, regularly reviewed, and feedback shared where applicable

  • Contribute to maintaining and enhancing the standard of training and development, encouraging participation so that everyone has the tools and resources to do their role effectively and efficiently

Required Qualifications & Skills

  • A background in fashion buying and product development, merchandising or commercial fashion sales, desirable (for softlines roles)

  • A background in Fast Moving Consumer Goods (FMCG) buying and product development, merchandising or commercial fashion sales, required (for FMCG roles)

  • Degree level education in a related field or equivalent work experience

  • Experience within consumer products management

  • Proven experience of building effective relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals

  • Proven experience of developing the performance of a team

  • Financial acumen

  • Ability to analyse data, construct practical conclusions and implement recommendations to achieve business targets

  • An ability to be agile in order to capitalise on the moment and identify new opportunities and target partners

  • Computer literate including MS Word, Excel and Keynote

  • Fluent English, essential; other European languages, beneficial

  • A good eye for digital, social and brick and mortar marketing

  • Excellent commercial and strategic approaches to problem solving and innovation

  • Exceptional planning and organisation skills

  • Strong influencing skills with the ability to achieve buy-in at all levels

  • Cultural sensitivity

Additional Information

  • Flexibility for frequent UK, European or international travel may be required

  • Contribution to ad-hoc projects as the business requires

  • Flexible hours may be required to meet business needs

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. Disney is committed to forming a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

We will ensure that individuals with disabilities are provided the necessary accommodations to participate in the job application or interview process, to perform essential job functions, and to receive all benefits of employment. Please contact us to request accommodation.

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From classic animated features and exhilarating theme park attractions to cutting edge sports coverage, and the hottest shows on television, The Walt Disney Company has been making magic since 1923, creating unforgettable stories that connect with audiences around the world. And we’re just getting started!

The key to our success…. The Cast, Crew, Imagineers and Employees who honor Disney’s rich legacy by stretching the bounds of imagination to create the never-before-seen, bringing unparalleled entertainment experiences to people of all ages. Begin a career that delivers unparalleled creative content and experiences to audiences around the world and just imagine the stories you could be part of…

What is #LifeAtDisney like? It’s a series of magical moments with cast members and employees developing and telling our stories in the most innovative ways. Whether it’s a day spent as a Disney VoluntEAR, or celebrating the release of a new interactive experience, retail product or movie, our days are filled with the knowledge that we are creating entertainment experiences the whole family can enjoy. Follow @DisneyCareers on Facebook, Twitter and Instagram for a peek behind-the-curtain, and discover how you could connect to a world of stories with Disney!

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