Senior Marketing Manager, Strategic Account Marketing
Job Description
- Develop and manage 1:1 marketing strategies and activations for top clients.
- Design omni-channel marketing programs aligned with client workflows and needs.
- Build and maintain account marketing plans in collaboration with account teams.
- Prioritize marketing efforts based on opportunity size and strategic impact.
- Partner with Sales to align on marketing initiatives and influence decision-making.
- Deliver tailored marketing activations and events across the UK and Europe.
- Track and report progress toward influenced and sourced revenue goals.
- Use data insights to refine strategies and maximize ROI.
- 5–8 years of experience in B2B marketing, preferably in financial services, fintech, or enterprise solutions.
- Strong strategic and relationship management skills.
- Excellent communication and project management abilities.
- Comfortable working cross-functionally and influencing stakeholders.
- Data-driven, proactive, and able to balance autonomy with collaboration.
- Hybrid work environment (four days in-office each week in most locations).
- Range of other benefits to enhance flexibility as needs change.
- Tools and resources to engage meaningfully with global colleagues.
About This Team
The Enterprise Strategic Account Marketing team develops tailored (1:1) marketing strategies for top clients, aligned with enterprise product and account goals. We take a holistic view of each client portfolio, considering both existing and prospective executives, buyers, and users who should be engaged and influenced to drive growth and expand wallet share.
About Your Role
We’re looking for a Client Marketing Manager to join our London office. This role focuses on creating and executing personalized marketing strategies for key clients to drive engagement and growth across the UK and Europe.
You’ll work closely with Sales, Product Marketing, Experiential Marketing, and Product Management, combining strategic thinking with hands-on execution.
Key Responsibilities
- Develop and manage 1:1 marketing strategies and activations for top clients.
- Design omni-channel marketing programs aligned with client workflows and needs.
- Build and maintain account marketing plans in collaboration with account teams.
- Prioritize marketing efforts based on opportunity size and strategic impact.
- Partner with Sales to align on marketing initiatives and influence decision-making.
- Deliver tailored marketing activations and events across the UK and Europe.
- Track and report progress toward influenced and sourced revenue goals.
- Use data insights to refine strategies and maximize ROI.
Qualifications
- 5–8 years of experience in B2B marketing, preferably in financial services, fintech, or enterprise solutions.
- Strong strategic and relationship management skills.
- Excellent communication and project management abilities.
- Comfortable working cross-functionally and influencing stakeholders.
- Data-driven, proactive, and able to balance autonomy with collaboration.
Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.
