Senior Performance Marketing Manager
Job Description
- MBA degree from a top-tier college
- Identify and strategize new acquisition cohorts and channels.
- Liaise with internal teams (Product, Analytics, Creatives) to drive solutions and scale performance campaigns.
- Identify and perform RCA for issues impacting CPI and user quality.
- Work closely with the Analytics team for problem discovery, solutioning, execution, and measurement.
- 5+ years of experience in performance marketing strategy/growth in a high-growth startup or strategy consulting.
- Structured problem-solving ability.
- Good communication skills.
- Data-driven with strong Excel skills and high ownership.
- Ability to collaborate with internal and external stakeholders.
- Be a part of a team that thrives on creativity and innovation in live streaming.
- Build a new-age social network, a safe, trusted, and interactive digital third place.
- Create at the intersection of RTC, AI, Audio/Video, ML & Chat to empower creators.
- Work with a world-class, high-performance team that constantly pushes boundaries.
- Fun work culture, flexible timings, and vibrant atmosphere.
Exciting Opportunity: Join the Future of Social Media with India’s largest Live Streaming Platform
Are you ready to be a part of the dynamic world of live streaming? Look no further! an innovative Indian platform founded in February 2020 by ex-Flipkart veteran Saurabh Pandey, is on the lookout for passionate individuals to join our growing team.
About Us:
stands at the forefront of the creator economy, live streaming - offering a unique blend of interactive experiences, including chatrooms, audio rooms. Our platform has successfully attracted audiences from all corners of India, providing a space for self expression, communities to thrive.
Recent Milestone:
In pursuit of excellence, has secured a significant milestone by raising a Pre-Series B round of $22Mn in October 2023 from a diverse group of investors, including Kalaari, Griffin Gaming, Courtside Ventures, Lumikai & Waterbridge Ventures with a cumulative capital raise of over $37 Mn.
Why?
- Be a part of a team that thrives on creativity and innovation in the live streaming.
- Build a new-age social network, almost like a digital third place that is safe, trusted & encourages interactivity
- Create at the intersection of RTC, AI, Audio/ Video, ML & Chat which empowers creators to grow and monetize their presence
- Working with a world class team, high performance team that constantly pushes boundaries and limits , redefines what is possible
- Fun and work at the same place with amazing work culture , flexible timings and vibrant atmosphere
What You Will Do
- Acquisition strategy: Identify and strategise the next set of cohorts and channels that we need to unlock. This is going to set the roadmap of the pod and effectively unlock new opportunities for activation improvements
- Drive Initiatives: Liaise with internal team members and also with Product, Analytics, Creatives, etc., to drive solutions, scale-up, and achieve efficiency improvement in performance campaigns
- Performance Management: Identify issues which impact CPI and incoming user quality and RCA
- Strong understanding of data - we are a data driven organization, and measure outcomes closely through internal metrics. You will be working closely with the Analytics team across problem discovery, solutioning, execution and measurement
What Will You Need
- Bachelor's / MBA degree in any discipline from a top-tier college – MBA is preferable
- 5+ years of experience in performance marketing strategy / Growth in a high-growth startup, or strategy consulting firm
- Structured problem-solving with good communication skills
- Data-driven with good Excel skills. Proven ability to take up high ownership
- Ability to collaborate with internal and external stakeholders (within the company)
- Enthusiastic about learning new skills and solving challenging problems
If you're ready to be a part of a groundbreaking journey and contribute to the success of, apply now! Let's redefine the future of live streaming together.
is an equal-opportunity employer. We encourage applicants from all backgrounds to apply
Some more feathers on our hats are as follows -
1. set to cross 50 Million users by end of 2023 FY
