The UA Manager will own the User Acquisition process for Dancebit, a mobile app that turns exercise into a dance party. This role involves managing campaign launches, performance analysis, and optimization. The manager will analyze campaigns, funnels, and creatives daily, develop advertising rules, and generate creative ideas in collaboration with SMM, PMM, and GM. Key responsibilities also include conducting audience research and developing marketing hypotheses.

Must Have

• Proven User Acquisition experience
• Ability to work effectively with creative managers
• Excellent research skills, including audience analysis, competitor research and performance marketing channels
• Structured thinking and strong project management skills
• Ability to present research findings and ideas clearly and persuasively
• Data-driven and analytical approach
• Upper-Intermediate English level

Good to Have

• Copywriting experience
• Experience working with funnels (or funnel optimization)

Perks & Benefits

• Corporate Events
• Learning & Development (70% professional development courses, 100% English language courses)
• Mental & Physical Health (health insurance, sports and psychotherapy reimbursement)
• Time Off Policy (18 days paid vacation, 3 paid personal days, plus 1 day for each year at Gismart)
• Flexible Public Holidays (6 fixed, 5 flexible)
• Sick Leave (100% Sick Leave Compensation)
• Personal Equipment Policy (corporate devices or monthly depreciation compensation for own laptop)
• Remote-First Work (work from home, Gismart hubs, or coworking space)

About project

Dancebit turns exercise into a dance party with dance workouts set to energizing beats. Professional instructors guide you through easy-to-follow choreographies that help you burn calories, improve coordination, and build strength. It’s the perfect app for anyone looking to stay fit and active through dancing at home.

Requirements

• Proven User Acquisition experience
• Ability to work effectively with creative managers
• Excellent research skills, including audience analysis, competitor research and performance marketing channels
• Structured thinking and strong project management skills
• Ability to present research findings and ideas clearly and persuasively
• Data-driven and analytical approach
• Upper-Intermediate English level

Would be a plus

• Copywriting experience
• Experience working with funnels (or funnel optimization)

Responsibilities

• Own the User Acquisition process within the team, including campaign launches, day-to-day management, performance analysis, and ongoing optimization
• Take a data-driven approach to analyzing campaigns, funnels, and creatives on a daily basis and develop clear “rules of engagement” for advertising campaigns
• Generate creative ideas in collaboration with SMM, PMM, and GM
• Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points
• Organize brainstorming sessions and develop marketing hypotheses (creatives, funnels, ad campaigns) with PMM, CMM, and GM

Our Benefits

Corporate Events

Despite being remote-first, we love meeting up in person, so we often organize events in our Gismart hubs

Learning & Development

Growth is our top priority, so we’ll cover 70% of your professional development courses and 100% of your English language courses

Mental & Physical Health

We provide health insurance, sports and psychotherapy reimbursement

Time Off Policy

18 days of paid vacation, 3 paid personal days, plus 1 day for each year at Gismart

Flexible Public Holidays

We have 6 fixed public holidays per year and allow you to pick 5 more whenever you want

Sick Leave

100% Sick Leave Compensation

Personal Equipment Policy

You can use our corporate devices or work on your own laptop and get a monthly depreciation compensation

Remote-First Work

Work from home anywhere in the world, in one of our Gismart hubs, or in a coworking space, which we’ll pay for