Working Student Marketing Analytics (m/f/d)

We are looking for support in Marketing & Sales with a clear focus on data analysis. We work data-driven, always with the goal of implementing concrete improvements in marketing, sales, and user experience. If you enjoy data, CRM structures, and simultaneously have a feel for good UX, customer journeys, and web implementation, you are in the right place. Your tasks include analyzing and preparing CRM and marketing data, deriving concrete measures, developing dashboards, supporting segmentations, and implementing small UX/usability improvements.

Must Have

• Analyze and prepare CRM and marketing data (customers, leads, campaigns)
• Derive concrete measures for marketing, sales, and UX/customer journey optimizations
• Develop and maintain dashboards, reports, and KPI overviews
• Support segmentations and target group analyses
• Ensure quality and maintain CRM data
• Collaborate on data-driven campaigns and automations
• Implement small UX/usability improvements in the online shop and on landing pages
• Close collaboration with marketing for fast, agile implementation of ideas

Good to Have

• First experience with CRM systems, web analytics or UX optimizations is an advantage
• Affinity for web tools, shop systems, simple UX adjustments (CMS, modular systems, shop tools – no programming knowledge necessary)

Titel: Working Student Marketing Analytics (m/f/d)

Location: Berlin

About Springer Nature

Springer Nature opens doors to discovery. For more than 180 years, our brands have been reliable sources of knowledge for scientists, teachers, doctors, and other professionals. With our books, scientific journals, platforms, and technological solutions, we reach millions of people worldwide every day. We see ourselves more than ever responsible for making verified knowledge discoverable, understandable, and usable, so that our communities can achieve better results that serve the progress and benefit of future generations.

More information at springernature.com and @SpringerNature

About Us

FUCHSBRIEFE are among the most renowned information services for entrepreneurs and wealthy investors. Our claim: relevant, precise, and useful information in the unique "Briefe" format – supplemented by podcasts, videos, and digital formats. FUCHSBRIEFE, FUCHS-Kapital, and FUCHS-Devisen stand for precise analyses and clear classification for entrepreneurs and investors. In addition, we produce high-quality specialist books such as "Anlagechancen".

About the Position

We are looking for support in Marketing & Sales – with a clear focus on data analysis. We work data-driven - always with the goal of implementing concrete improvements in marketing, sales, and user experience.

If you enjoy data, CRM structures, and simultaneously have a feel for good UX, customer journeys, and web implementation, you are in the right place.

Your Tasks

• Analysis and preparation of CRM and marketing data (customers, leads, campaigns)
• Derivation of concrete measures for marketing, sales, and UX/customer journey optimizations
• Development and maintenance of dashboards, reports, and KPI overviews
• Support for segmentations and target group analyses
• Quality assurance and maintenance of CRM data
• Collaboration on data-driven campaigns and automations
• Practical implementation of small UX/usability improvements in the online shop and on landing pages (e.g., optimizing funnels, layout adjustments, improving navigation)
• Close collaboration with marketing for fast, agile implementation of ideas

Your Profile

• Enrolled student (m/f/d) in Marketing, Economics, Data Science, Statistics, Computer Science or similar
• Analytical understanding and enjoyment of numbers
• First experience with CRM systems, web analytics or UX optimizations is an advantage
• Affinity for web tools, shop systems, simple UX adjustments (CMS, modular systems, shop tools – no programming knowledge necessary)
• Structured way of working and ability to translate analyses into clear recommendations for action
• Hands-on mentality: You don't just want to analyze, but also implement

We look forward to your application including work samples and a brief overview of your thematic focus.

At Springer Nature, our mission is to be part of progress – and that starts with inclusion: of people, perspectives, and ideas. We are convinced that diverse perspectives drive progress, and we are committed to creating an environment where people and ideas can thrive. If you have special access needs due to a disability, neurodivergence, or a chronic illness, please contact us at EMEACareers@springernature.com so that we can make all necessary adjustments.

Further information on career opportunities at Springer Nature can be found at:

https://springernature.wd3.myworkdayjobs.com/SpringerNatureCareers/

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