Senior Marketing Executive / Marketing Manager

Nahc.io

3+ Years | Hong Kong (On Site) | Full Time | 12 months ago

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Job Description

Overview

Our client, a major player in the entertainment sector, is looking for a Marketing professional in developing and implementing multichannel marketing plans to increase engagement both online and offline. Working closely with the core team, you'll support branding, partnership development, and campaign efforts internationally.

What You Will Do

Identify, manage and nurture relationships with digital partners and creators for promotional activities, events and content creation
Develop, communicate and execute marketing campaign ideas with internal and external stakeholders
Create and execute paid media campaigns according to budget planning
Execute multi-channel social media engagement strategies with high quality and frequent postings
Implement data-driven campaigns and maintain mailing lists for consistent messaging
Monitor analytics on streaming platforms to optimise media consumption campaigns
Pitch to local partners for brand sponsorships and collaborations
Identify digital trends and align them with business objectives for innovative marketing solutions
Provide in-depth analysis of campaign success
Present and communicate results and business metrics to stakeholders

What You Will Need

Bachelor's degree in marketing, multimedia, digital business or related field
At least 3 years of marketing experience in entertainment, media, lifestyle companies or related businesses. Candidates with marketing agency background are welcomed
Proficiency in social media platforms such as Instagram, TikTok, Twitter, YouTube etc.
Experience with digital marketing tools and channels
Adaptive to change and challenge ready
Excellent organisational and communication skills. Great attention to detail
Excellent written and oral communication in English and Chinese
Confident, disciplined, creative and motivated self-starter with a great passion for music, art and events

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