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Associate/Senior Associate, Marketing

Karnataka, India (On-site)

Associate/Senior Associate, Marketing

3 Weeks ago • 3 Years + • Marketing

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Job Description

This role involves planning and executing out-of-game marketing content to support in-game campaigns for the India region. Responsibilities include tracking campaign effectiveness, analyzing social media performance, creating comprehensive reports, understanding community needs, developing engaging content, and collaborating with internal teams (product and revenue) on marketing promotions. The ideal candidate possesses a creative mindset, strong logical thinking skills, fluency in English and Hindi, and a passion for gaming. Experience in a marketing role is preferred, but fresh graduates may be considered.

Must have:

3+ years marketing experience (or equivalent)
Creative mindset & understanding of gamer audience
Strong logical thinking & analytical skills
Fluency in English and Hindi
Passion for gaming

Job Description

Plan and execute out-of-game marketing content to support in-game campaigns for India region
Track effectiveness of marketing campaigns on community sentiments, track and analyze performance on social media and prepare comprehensive report on performance of each marketing campaign
Be close to the community and understand their needs well, bring relevant high potential trendy content live in-game
Work closely with internal operations teams such as product and revenue teams to manage and execute regular marketing promotions

Job Requirements

3+ years of experience in a marketing-related role (open to considering fresh graduates or candidates with less experience).
Creative mindset with the ability to understand the product and craft content that is both entertaining and relevant to gamers.
Strong logical thinking skills.
Fluent in English and Hindi
Passion for gaming—preferably should have strong passion for games

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About The Company

Garena

64 Active Jobs

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, was the most downloaded mobile game in the world in 2019, 2020, and 2021, according to data.ai, previously known as App Annie.

Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events.

Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology