Campaign Manager (m/f/d)

Axel springer

Job Summary

Bonial, part of Axel Springer SE, is a leading "Drive-to-Store" partner in Germany and France, connecting millions of users with their favorite stores and brands. We are in an exciting growth phase, scaling rapidly and transforming retail discovery. We welcome both full-time and part-time employees. As a Campaign Manager (m/f/d) in Berlin, you will join a dedicated 6-person team to successfully implement digital advertising campaigns for clients like Edeka, IKEA, and MediaMarkt Saturn, focusing on end-to-end execution of Bonial Reach campaigns across various Ad Networks and DSPs.

Must Have

  • Responsible for the entire campaign process from planning and creation to reporting for assigned clients
  • Monitor and optimize active campaigns daily, keeping budget goals and key KPIs in mind
  • Identify future reach potential for clients and actively support the sales process
  • Act as the primary contact for the Sales team regarding performance-relevant campaign questions
  • Several years of professional experience in Digital Marketing, Performance Marketing, or similar fields
  • Profound knowledge in implementing and optimizing display campaigns on Google Ads, Meta Ads, or other Ad Networks
  • Proficient in German (min. C1) and English (min. B2)
  • Analytical mindset to derive concrete actions from data
  • Proficient in Microsoft Office (especially MS Excel)

Good to Have

  • Programmatic experience (e.g., DV360, TheTradeDesk)
  • Experience with Creative Ad Tech platforms (e.g., Flashtalking)

Perks & Benefits

  • Diversity and equal opportunity workplace
  • Support for personal development through a feedback culture
  • Free access to nilo.health (mental health app)
  • Subsidized company pension scheme
  • Internal fitness studio
  • Subsidized Urban Sports Club membership
  • Opportunity to engage in sustainability and environmental protection projects (Green Team)
  • Part-time work models
  • Option to work from abroad
  • 28 vacation days, increasing to a maximum of 30 days
  • Additional days for special occasions (e.g., moving, social projects)
  • Modern office with a rooftop terrace and Zen Rooms
  • Free lunch at a partner restaurant when in the office
  • Free hot and cold drinks, fruit, and snacks in the office
  • Social culture with regular optional team events

Job Description

bonial, part of Axel Springer SE, is transforming the retail landscape as a leading "Drive-to-Store" partner in Germany and France. Through our platforms "kaufDA" and "MeinProspekt" in Germany and "bonial" in France, we connect millions of users with their favorite stores and brands – achieving tangible impact every day.

We are in the midst of an exciting growth phase, scaling rapidly and changing the way people discover retail. At bonial, we work in a performance-oriented, dynamic environment characterized by motivated, results-driven individuals who are passionate about making a difference. If you want to be part of a dynamic team shaping the future of retail, we look forward to meeting you.

bonial welcomes both full-time and part-time employees!

Join our dedicated 6-person team with a total of over 30 years of Bonial experience!

As a Campaign Manager (m/f/d), you will strengthen our team in Berlin and jointly lead our clients' digital advertising campaigns (e.g., Edeka, IKEA, MediaMarkt Saturn) to success.

Your focus will be on the end-to-end implementation of our Bonial Reach campaigns (off-platform), which we implement in various Ad Networks and DSPs such as Google Ads, Meta, and DV360.

From day one, you can contribute, shape, and have a real impact. We look forward to you! 🚀

Your tasks:

  • Campaign Responsibility! You are responsible for the entire campaign process, from planning and creation to reporting, for your assigned clients.
  • Real-time Control! You monitor and optimize your active campaigns daily, keeping budget goals and key KPIs in mind.
  • Maximize Reach & Success! You identify future reach potentials for our clients and actively support the sales process.
  • Sparring Partner! You are the first point of contact for our Sales team for performance-relevant questions about your campaigns.
  • Shape the Future! You support us in the further development of the product and will even take on your own projects in the medium term.

Requirements:

Your Profile:

  • You have several years of professional experience in Digital Marketing, Performance Marketing, or similar areas (ideally in the marketing sector).
  • You have profound knowledge in the implementation and optimization of display campaigns on Google Ads, Meta Ads, or other Ad Networks.
  • Ideally, you already have Programmatic experience (e.g., DV360, TheTradeDesk).
  • Experience with Creative Ad Tech platforms (e.g., Flashtalking) is also an advantage.
  • You communicate confidently and gladly – in German (min. C1) and English (min. B2), both internally and externally.
  • You have an analytical mindset and derive concrete actions from acquired data.
  • You are proficient in Microsoft Office (especially MS Excel).
  • You have a quick grasp and want to further expand your expertise.
  • Proactiveness and team spirit are a matter of course for you.

What we can offer you:

Diversity - We are proud to be an equal opportunity workplace where we want to enable every person to show their true self. We are committed to equal employment opportunities and to being a safe space regardless of ethnic origin, religion, gender, sexual orientation, age, disability, gender, gender identity, or gender expression.

Development - Support for your personal development through a feedback culture that helps you identify your strengths and growth potential.

Well-being - For us, mental health is just as important as fitness. That's why we offer you free access to nilo.health, a mental health app. You also don't have to worry about your pension, as we subsidize your company pension scheme. In addition to our internal fitness studio, we also cover part of the costs for Urban Sports Club.

Sustainability - Is sustainability important to you? Us too! Together with our Green Team, we offer you the opportunity to get involved in projects on sustainability and environmental protection. Together we want to do our part and positively influence the planet as much as we can.

Flexibility - We offer part-time models and the possibility to work from abroad. We offer 28 vacation days, which increase by one day per calendar year worked (up to a maximum of 30 days). Additional days are available for special occasions such as moving, participation in social projects, etc.

Modern Office - We have our own fully equipped fitness studio, a rooftop terrace for team events and lunch breaks in the sun, as well as Zen Rooms where employees can pray, relax, or simply find a quiet minute.

Free Lunch - When you are in the office, we offer you various options for lunch, and lunch is on us! You can eat at the nearby partner restaurant! Of course, hot and cold drinks, fruit, and other snacks are also free for our employees in the office.

Social Culture - Good cooperation is important to us, which is why we value a culture that invites people to talk to each other, build good working relationships, and participate in projects together. We also regularly offer optional events to further support this.

Does this sound good to you? We look forward to hearing from you!

Feel free to visit our bonialpeople Instagram page or learn more about our bonial culture on bonial Medium.

5 Skills Required For This Role

Ms Office Excel Budget Management Game Texts Microsoft Office

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