Content Planning Brand Public Relations (2026 Autumn Recruitment Return)

4 Minutes ago • All levels
Public Relation

Job Description

This role involves comprehensive content planning for both company and product brands, including independently developing communication strategies. Key responsibilities include crafting high-level statements, announcements, and in-depth articles. The position also requires coordinating public relations projects, from initial planning to execution, ensuring effective brand communication and project delivery.
Good To Have:
  • In-depth experience with products preferred.
  • Experience in writing news/feature articles for institutional media or relevant internship experience preferred.
Must Have:
  • Passion for the gaming and pan-entertainment industries and company products, with a keen interest in exploration.
  • Excellent logical and copywriting skills.
  • News sensitivity.
  • Strong communication and coordination skills, self-driven, resilient to pressure, innovative, and responsible.

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Job Description

1. Responsible for content planning for company brands and product brands, and independently writing communication plans.

2. Responsible for planning and writing high-level statements, announcements, and high-quality in-depth articles.

3. Overall coordination of public relations communication projects, including planning, coordination, and organization of execution.

Job Requirements

1. Passion for the gaming industry, pan-entertainment industry, and company products, with a keen interest in exploration and in-depth experience preferred.

2. Excellent logical and copywriting skills, with news sensitivity; experience in writing news/feature articles for institutional media or relevant internship experience preferred.

3. Strong communication and coordination skills, self-driven, resilient to pressure, innovative and exploratory spirit, and a strong sense of responsibility to achieve missions.

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