Employer Brand Communication - Creative Direction (2026 Autumn Recruitment Return)

Job Description

We look forward to you, who are at the forefront of trends and full of imagination, joining us to plan fun, creative, and touching content/activities! We also look forward to you, who love observation and expression, joining us to create great content and let more people understand “this is also possible” at Papegames.

1. Participate in employer brand content and communication planning, including talent stories, hot topics, and campus communication.

2. Support the creative content output and daily operation of new media matrix (WeChat Official Account, Weibo, Bilibili, Douyin, LinkedIn, etc.).

3. Participate in the planning, creative execution, and communication implementation of various campaigns, including but not limited to content, promotional videos, and campus/industry events.

4. Collect industry/campus culture and social platform trends, analyze and plan creative topics and gameplay.

5. Participate in EVP research and other employer brand building work, with keen data analysis and insight capabilities.

Job Requirements

1. Bachelor's degree or above, major not limited, Journalism/Communication/Advertising/Chinese/Marketing majors preferred.

2. Love content and creativity, like storytelling, love ACG culture, sensitive to internet hot topics.

3. Possess certain experience in written expression, content creation, and new media operation.

4. Active thinking, strong curiosity and learning ability, willing to try new forms, strong execution ability to implement ideas.

5. Good teamwork and communication skills, long-term internship in advance is preferred.

Note: Portfolio submission is required.