Company Description
Publicis Groupe, founded in 1926, is the world's third-largest communications group. Known for its world-renowned creativity, best-in-class technology, digital expertise, and consulting, Publicis Groupe is the only one in the industry capable of best accompanying its clients on their digital business transformation journey, anywhere in the world. Organized into four solution hubs, Publicis Communications, Publicis Media, Publicis Health, and Publicis Sapient, outside of our 20 main markets, the Groupe offers innovative ideas and solutions that combine the power of creativity and technology.
Job Description
We are looking for a creative and talented Creative Copywriter to join our marketing team. In this position, you will be responsible for creating clear, concise, and engaging copy for various marketing materials, including websites, social media, emails, advertisements, and more. The ideal candidate will have a strong portfolio demonstrating their ability to write persuasive copy tailored to different audiences and platforms.
Responsibilities
- Copywriting:
- Create original, engaging, and effective copy for various marketing materials, including websites, landing pages, social media posts, email newsletters, print and digital ads, video scripts, and more.
- Adapt the brand's style, tone, and voice to different channels and audiences.
- Collaborate with the marketing team to develop creative concepts and ensure copy aligns with the overall brand strategy.
- Research and Analysis:
- Research the target audience, competition, and industry trends to inform content strategy and copywriting.
- Conduct keyword analysis and optimize content for search engines (SEO).
- Collaboration and Communication:
- Work closely with graphic designers, social media managers, digital marketing specialists, and other marketing team members to ensure consistency and effectiveness of marketing materials.
- Present content ideas and participate in creative reviews.
- Project Management:
- Manage multiple copywriting projects simultaneously, meeting deadlines and maintaining a high level of quality.
- Stay organized and track tasks and deadlines.
Qualifications
- University degree in Communication, Journalism, Marketing, or a related field.
- Proven experience as a copywriter in an agency or corporate environment.
- Strong portfolio demonstrating exceptional writing skills, creativity, and attention to detail.
- Proficiency in Spanish, both written and spoken.
- Knowledge of SEO best practices and web writing.
- Excellent communication, organizational, and time management skills.
- Ability to work independently and as part of a team.
Additional Information
- Competitive salary and benefits package
- Hybrid work scheme
- Free transportation to offices
- Professional development and continuous training opportunities
- Dynamic and collaborative work environment
- Flexible hours and possibility of remote work
- Wellness programs and recreational activities