Data Scientist Consultant - Marketing & Strategy

Sia is recruiting a Data Scientist Consultant with a strong interest in Marketing, Client, and Product topics. The role involves supporting clients' operational teams and marketing/strategy departments in defining data needs, analyzing data, deploying data science algorithms, and providing strategic decision support. Missions include Generative AI, Machine Learning, Statistics, Data Analysis for strategic support, Data Engineering & Devops, and Data Transformation & Acculturation.

Must Have

• Bac+5 degree in engineering or business school with specialization in data science, statistics, and marketing
• Proficiency in Python, SQL, and data modeling
• Mastery of Data science algorithms: Generative AI and Machine Learning (supervised, unsupervised methods, clustering)
• Appetite for data and AI challenges, ability to quickly develop skills
• Curious, team player, strong analytical skills
• Fluent in French and English for professional context

Good to Have

• Knowledge of a Cloud environment (GCP, AWS or Azure)
• Understanding of luxury, FMCG, energy, banking, and insurance sectors
• Experience in data analysis in a marketing context
• Proficiency in BI tools (Power BI, Tableau, Qlik…) and visualization (dash, plotly)

Perks & Benefits

• Work on high-impact missions in various sectors (energy, luxury, transport, finance…)
• Develop skills through a wide range of data training and certifications
• Evolve in a stimulating environment, between high-value R&D projects and expertise sharing via publications
• Get involved in cross-functional initiatives on current topics such as generative AI or ecological transition

Company Description

Sia is a new generation international management consulting group, founded in 1999. Born in the digital age, we are augmented by data, enriched by creativity, and guided by responsibility. We collaborate with our clients to meet challenges and seize opportunities. In a rapidly changing world, we believe that optimism is a powerful lever for transformation. With expertise covering a wide range of sectors and services, our 3,000 consultants support clients worldwide, from 48 offices in 19 countries. Our expertise produces concrete results. Our optimism changes the game.

At Sia, we recognize the increasing importance of data analysis and AI tools to drive our clients' marketing strategy, as it allows for a deep understanding of consumer behavior, optimization of marketing campaigns, and informed strategic decision-making.

Our data marketing initiatives cover a diverse range of areas, including luxury, energy, fast-moving consumer goods (FMCG), banking, and insurance.

Job Description

To support its development, Sia is recruiting a Data Scientist Consultant with a strong interest in Marketing, Client, and Product topics.

Reporting to Sia's Data Science teams, your role is to support the operational teams and marketing and strategy departments of our clients in defining their data needs, analyzing their data, deploying data science algorithms, and providing strategic decision support.

The missions require the implementation of complex treatments to support our clients, notably:

• Generative AI, Machine Learning & Statistics
• Data Analysis for strategic support
• Data Engineering & Devops
• Data Transformation & Acculturation

Some examples of missions:

• Automatic detection and classification of needs among users: Identification of major themes and precise needs from free-text exchanges from various sources (surveys, email exchanges, etc.) via generative AI, NLP processing, and clustering.
• Sales forecasting to optimize the assortment of new products in stores: Development of a machine learning model to estimate the sales potential of new luxury products in each store of the network to provide recommendations for product assortments in stores.
• Analysis of customer behavior for a luxury house: Deepen customer knowledge and perform customer segmentation. The objective is to identify homogeneous customer profiles using clustering techniques and find the attributes that characterize them and are unique to them, in order to better target marketing actions and optimize the company's commercial strategy.

As part of the firm's internal activities, your participation revolves around the following axes:

• The development or strengthening of our offers through training, working groups, dissemination of internal and external support...
• The publication policy (sector blogs, studies, press releases...)
• Commercial development by contributing to the definition of needs and participating in commercial actions.

Qualifications

Graduated with a Bac+5 level, engineering or business school training with a specialization in data science, statistics, and marketing.

What we expect from you:

• Programming: Python, SQL and data modeling.
• Modeling: mastery of Data science algorithms: Generative AI and Machine Learning (supervised, unsupervised methods, clustering…).

Additional appreciated assets:

• Knowledge of a Cloud environment appreciated (GCP, AWS or Azure).
• Understanding of luxury, fast-moving consumer goods, energy, banking, and insurance sectors.
• Experience in data analysis in a marketing context.
• Proficiency in BI tools (Power BI, Tableau, Qlik…) and visualization (dash, plotly).

You have an appetite for data and AI challenges, an ability to quickly develop skills on these topics, and are enthusiastic about helping our clients seize opportunities.

Are you curious and enjoy working in a team? Are you recognized for your analytical skills?

Do you want to join a dynamic and motivating professional environment? Do you share our values of excellence, entrepreneurship, innovation, sharing, benevolence, and work-life balance?

Do you speak French and English fluently in a professional context?

Then join us!

Additional Information

Joining Sia means:

• Working on high-impact missions in various sectors (energy, luxury, transport, finance…),
• Developing your skills through a wide range of data training and certifications
• Evolving in a stimulating environment, between high-value R&D projects and expertise sharing via publications: https://sia-ai.medium.com/
• Getting involved in cross-functional initiatives on current topics such as generative AI or ecological transition.

For more information on our Data Science practice, consult our AI solutions showroom: https://www.heka.ai/fr

Discover our career site and browse our Welcome To The Jungle

Sia is an equal opportunity employer. All aspects of employment, such as recruitment, promotions, compensation, or sanctions are based solely on employee performance, skills, and behavior or business needs.