Director Programmatic Supply (m/f/d)

Company description

Publicis Media is the world's second-largest media agency network and part of the French communications group Publicis Groupe. As a global holding company, Publicis Media thrives through its global agency brands Zenith, Starcom, and Spark, which manage and continuously develop client business in strategic communication consulting in over 100 countries. In addition, central specialist teams at Publicis Media support the agencies' clients in the areas of: Data and Technology, Analytics and Insights, Research, Content, Performance, Buying, and Business Development.

Overview

Your tasks

As Director Programmatic Supply, you will take strategic responsibility for our programmatic purchasing architecture – from Supply Path Optimization (SPO), to managing SSP partnerships, to coordinating overarching sell- and buy-side technologies. You will work closely with the Activation Units and Digital Investment, but you are responsible for the programmatic big picture: i.e., control, quality, transparency, and innovation along the entire supply chain.

Here you will take on the following tasks:

• Leadership and further development of a cross-functional team (Media, Data, Tech, Marketplace, Programmatic-Supply-Analytics) that is responsible for the entire DACH market
• Strategic leadership of the Programmatic Supply division with responsibility for the teams around Programmatic Inventory, Audience-Data & Supply-Analytics, AdTech, and Agency-Marketplace
• SPO strategy & implementation in cooperation with SSPs (e.g., Pubmatic, Xandr, Magnite)
• Management of transparency, quality, and investment goals (e.g., Viewability, Ads.txt, Seller.json, IVT)
• Close cooperation with the Performics platform to ensure technical and operational excellence in programmatic campaign implementation
• Technological bridge between AdServers, DSPs, and BI systems to create transparency regarding inventory quality and benchmarks as well as partner spends (e.g., integration into dashboards & BI systems)

Qualifications

We are looking for

• Several years of experience in Digital Investment / Programmatic Advertising with a focus on Supply, Tech, Inventory or Product Strategy
• Very good understanding of SSPs, AdServer architectures and the Programmatic Infrastructure as well as experience in the development and implementation of SPO strategies
• Experience in working with Marketplace teams and / or product development is an advantage
• Strategic thinking with strong operational implementation competence for the permanent further development of the area
• Proven leadership experience and the ability to inspire and develop teams
• Excellent communication skills and a strong understanding of customer and stakeholder requirements
• Experience in working with multidisciplinary teams and in managing complex projects
• Very good German and English language skills complete your profile

Additional information

We offer

Learn & Grow

• Further development with digital learning platform
• Individual career perspectives, structured further development
• Extensive national and international development programs
• Open feedback culture with structured performance management
• Mentoring program

Work Your World

• Worldwide working possible
• Up to 6 weeks per year

Flexible Work

• Hybrid work model
• Working at all our Publicis Media locations: Berlin, Düsseldorf, Frankfurt am Main, Hamburg and Munich
• Flexible working hours
• The “Notfallmamas” - Company children's (emergency) care
• Deutschlandticket and BusinessBike subsidy

Feel Well

• Overtime compensation
• 30 days of vacation and additional special leave days
• Agency sports
• Mental Health Program and Working with Cancer Policy

Responsibility

• Diversity, Equity & Inclusion initiatives
• Sustainability Squad
• Social Projects

Your Start

• Welcome Week
• Buddy Program
• Intensive Onboarding

We value diversity and are excited to learn how your previous experience could enrich our team.